高级商务英语口语(第二版) / 新视界商务英语系列教材
¥33.00定价
作者: 王淙,孔宪遂,丁芬
出版时间:2019-10
出版社:中国人民大学出版社
- 中国人民大学出版社
- 9787300275314
- 2-4
- 277287
- 60257012-9
- 16开
- 2019-10
- 210
- 172
- 文学
- 外国语言文学
- F7
- 商务英语
- 本科
内容简介
《高级商务英语口语(第二版)》的内容与时俱进,根据*版后的国际商务发展进行改编,增加了新的内容,但仍然围绕国际商务的重要方面和重要环节展开。涵盖国际商务交际中的常见语境,让学习者能通过学习、操练,达到利用商务英语口语比较专业地、熟练地进行商务沟通甚至谈判的目的。重要的商务语境包括:国际商务的办公环境,商务礼仪,国际商务文化及其差异,线上线下业务的建立,新型商务的沟通、发函、询盘、发盘、还盘,合同订立,产品的生产、营销、代理与索赔等诸多方面,进行综合性训练。在每单元的*后是“巩固性阅读”材料,供学习者巩固该单元的知识,进行适当的信息拓展,旨在商务学习者通过阅读加强对该部分商务知识的认知。
目录
Chapter One Office HourSection Ⅰ Learning Objectives Section Ⅱ Background InformationSection Ⅲ Model ConversationsSection Ⅳ Data Bank Section Ⅴ Exercises Section Ⅵ Suggested Reading Chapter Two Business Etiquette Section Ⅰ Learning ObjectivesSection Ⅱ Background Information Section Ⅲ Model Conversations Section Ⅳ Data Bank Section Ⅴ ExercisesSection Ⅵ Suggested Reading Chapter Three Business TripSection Ⅰ Learning Objectives Section Ⅱ Background Information Section Ⅲ Model Conversations Section Ⅳ Data Bank Section Ⅴ Exercises Section Ⅵ Suggested Reading Chapter Four Business Meeting Section Ⅰ Learning Objectives Section Ⅱ Background Information Section Ⅲ Model Conversations Section Ⅳ Data Bank Section Ⅴ Exercises Section Ⅵ Suggested Reading Chapter Five Trade Fairs Section Ⅰ Learning Objectives Section Ⅱ Background Information Section Ⅲ Model Conversations Section Ⅳ Data Bank Section Ⅴ ExercisesSection Ⅵ Suggested Reading Chapter Six Business Trade I: Enquiries, Offers & Price Discount Section Ⅰ Learning Objectives Section Ⅱ Background InformationSection Ⅲ Model Conversations Section Ⅳ Data BankSection Ⅴ Exercises Section Ⅵ Suggested Reading Chapter Seven Business Trade II: Payment Terms and Packaging Section Ⅰ Learning Objectives Section Ⅱ Background InformationSection Ⅲ Model ConversationsSection Ⅳ Data Bank Section Ⅴ Exercises Section Ⅵ Suggested ReadingChapter Eight Business Trade III: Insurance, Shipment & ComplaintsSection Ⅰ Learning Objectives Section Ⅱ Background InformationSection Ⅲ Model ConversationsSection Ⅳ Data Bank Section Ⅴ ExercisesSection Ⅵ Suggested ReadingChapter Nine Business NegotiationSection Ⅰ Learning Objectives Section Ⅱ Background InformationSection Ⅲ Model