- 南开大学出版社
- 9787310011629
- 2-14
- 261746
- 42215768-5
- 平装
- 16开
- 2017-01
- 633
- 396
- 管理学
- 工商管理
- 旅游管理
- 本科
内容简介
《旅游英语(高级)》是国内首本集旅游英语实用口语、旅游英语专业文献阅读、旅游管理专业英中文口笔翻译、旅游应用文写作于一体的综合性专业教材,适用于旅游管理专业高年级学生、旅游业管理人员、旅游英语自学人士。全书共分21课,每课均有中英交际文化对比、中英语言对比、中英口笔翻译技巧对比、英语写作知识等方面的介绍短文。本教材力求做到基础与专业相结合、知识与技能相结合,介绍国际旅游新动态,全面提高学生旅游英语综合交际能力,培养旅游业跨世纪人才。
对于使用本教材的旅游管理专业本科英语教师,编者建议:切勿机械地采用传统的精读课或四、六级统考的教学方法来讲授本教材,而应根据本校旅游管理专业的培养目标、旅游业的实际发展状况、学生的英语水平以及对旅游业现状的了解程度和实际需要,来确定本教材的使用时间长度;灵活地使用本教材,在教学中对本教材的各种内容进行适当的删减或增加,特别多练,充分发挥学生的主观能动性,让学生多读、多想、多做,以全面提高学生的英语实际应用水平。
对于使用本教材的旅游管理专业本科英语教师,编者建议:切勿机械地采用传统的精读课或四、六级统考的教学方法来讲授本教材,而应根据本校旅游管理专业的培养目标、旅游业的实际发展状况、学生的英语水平以及对旅游业现状的了解程度和实际需要,来确定本教材的使用时间长度;灵活地使用本教材,在教学中对本教材的各种内容进行适当的删减或增加,特别多练,充分发挥学生的主观能动性,让学生多读、多想、多做,以全面提高学生的英语实际应用水平。
目录
再版前言PAEFACELESSON ONE Text Travel and tourism Part Ⅰ Reading comprehension Part Ⅱ Spoken english in tourism Part Ⅲ Translation and interpretation Part Ⅳ WritingLESSON TWO Text Tourism products Part Ⅰ Reading comprehension Part Ⅱ Spoken english in tourism Part Ⅲ Translation and interpretation Part Ⅳ WritingLESSON THREE Text travelers Part Ⅰ Reading comprehension Part Ⅱ Spoken english in tourism Part Ⅲ Translation and interpretation Part Ⅳ WritingLESSON FOUR Text Travel agency Part Ⅰ Reading comprehension Part Ⅱ Spoken english in tourism Part Ⅲ Translation and interpretation Part Ⅳ WritingLESSON FIVE Text Airline Economics Part Ⅰ Reading comprehension Part Ⅱ Spoken english in tourism Part Ⅲ Translation and interpretation Part Ⅳ WritingLESSON SIX Text The lodging industry Part Ⅰ Reading comprehension Part Ⅱ Spoken english in tourism Part Ⅲ Translation and interpretation Part Ⅳ WritingLESSON SEVEN Text Destinations:Tourism Generators Part Ⅰ Reading comprehension Part Ⅱ Spoken english in tourism Part Ⅲ Translation and interpretation Part Ⅳ WritingLESSON EIGHT Text Management:A new of way of thinking Part Ⅰ Reading comprehension Part Ⅱ Spoken english in tourism Part Ⅲ Translation and interpretation Part Ⅳ WritingLESSON NINE Test Marketing in tourism Part Ⅰ Reading comprehension Part Ⅱ Spoken english in tourism Part Ⅲ Translation and interpretation Part Ⅳ WritingLESSON TEN Test Tourism organizations Part Ⅰ Reading comprehension Part Ⅱ Spoken english in tourism Part Ⅲ Translation and interpretation Part Ⅳ WritingLESSON ELEVEN Test Tourism research Part Ⅰ Reading comprehension Part Ⅱ Spoken english in tourism Part Ⅲ Translation and interpretation Part Ⅳ WritingLESSON TWELVE Test theme parks Part Ⅰ Reading comprehension Part Ⅱ Spoken english in tourism Part Ⅲ Translation and interpretation Part Ⅳ WritingLESSON THIRTEEN Text The social Impact of tourism Part Ⅰ Reading comprehension Part Ⅱ Spoken english in tourism Part Ⅲ Translation and interpretation Part Ⅳ WritingLESSON FOURTEEN Text Tourism planning Part Ⅰ Reading comprehension Part Ⅱ Spoken english in tourism Part Ⅲ Translation and interpretation Part Ⅳ WritingLESSON FIFTEEN Text Ecotourism Part Ⅰ Reading comprehension Part Ⅱ Spoken english in tourism Part Ⅲ Translation and interpretation Part Ⅳ WritingLESSON SIXTEEN Text sustainable development in tourism Part Ⅰ Reading comprehension Part Ⅱ Spoken english in tourism Part Ⅲ Translation and interpretation Part Ⅳ WritingLESSON SEVENTEEN Text computers in the hospitality Industry Part Ⅰ Reading comprehension Part Ⅱ Spoken english in tourism Part Ⅲ Translation and interpretation Part Ⅳ WritingLESSON EIGHTEEN Text Advertising and public relations in tourism Part Ⅰ Reading comprehension Part Ⅱ Spoken english in tourism Part Ⅲ Translation and interpretation Part Ⅳ WritingLESSON TWENTY Text Cross-cultural communications in tourism Part Ⅰ Reading comprehension Part Ⅱ Spoken english in tourism Part Ⅲ Translation and interpretation Part Ⅳ WritingLESSON TWENTY-ONE Text The future of tourism Part Ⅰ Reading comprehension Part Ⅱ Spoken english in tourism Part Ⅲ Translation and interpretation Part Ⅳ WritingGLOSSARYVOCABULARYREFERENCE BOOKS