新编商务英语听力(第4册)(学生用书)(附mp3光盘)
作者: 沈爱珍
出版时间:2005-07-15
出版社:高等教育出版社
- 高等教育出版社
- 9787040176056
- 1
- 254298
- 平装
- 16开
- 2005-07-15
- 250
- 156
- 文学
- 外国语言文学
Unit 1
Part Ⅰ
A. Brokers
B. A Product Manager
Part Ⅱ
A. Relationships with Different Kinds of People
B. Relationships Between the Employees
Parf Ⅲ
A. Accountant
B. How fo Be a Successful Businessman
Part Ⅳ The World of Humor
Unit 2
Parf Ⅰ
A. Contract Law and Warranty
B. Trademark, Patent and Agency Law
Part Ⅱ
A. Talking About the Contract
B. Court Orders Redress in Unfair firing Case
PartⅢ
A. Now to Claim Damages
B. Hire a Personal Lawyer
Part Ⅳ The World of Humor
Unit 3
Part Ⅰ
A. Parfnership
B. Corporate Chains
Part Ⅱ
A. Join fhe NW Business Parfnership
B. Creciting a Winning Business Partnership
Part Ⅲ
A. Which One Is More Profitable?
B. Joint Venfure
Part Ⅳ The World of Humor
Unit 4
Part Ⅰ
A. Corporafions
B. Transnafional Corporafions
Part Ⅱ
A. Types of Business Organizations(Ⅰ)
B. Types of Business Organizations(Ⅱ)
Parf Ⅲ
A. Business Pracfice
B. Workers’Role
Parf Ⅳ The World of Humor
Unit 5
Part Ⅰ
A. Management
B. The Modem Comoration
Part Ⅱ
A. fxpo Shows Mobile Tech
B. Alcatel Eyes Phone Sfake
Part Ⅲ
A. U.S. Airlines fo Offer Infemef
B. The Need for a Sfrofegic Plan
Part Ⅳ The World of Humor
Unit 6
Part Ⅰ
A. Information Technology
B. Panda Vows to Become No.l Anti-virus Supplier
Part Ⅱ
A. IT Industry Burgeoning
B. Yahoo in Mainland Alliance
Part Ⅲ
A. The E-marketing
B. Information Needs
Part Ⅳ The World of Humor
Unit 7
Part Ⅰ
A. Marketing
B. Customer Service
Part Ⅱ
A. Marketing Approaches(Ⅰ)
B. Marketing Approaches(Ⅱ)
Part Ⅲ
A. Food firm lops Dairy Marf
B. Ice Cream Profits Melt Away
Part Ⅳ The World of Humor
Unit 8
Part Ⅰ
A. Supply and Demand
B. Compefifion
Part Ⅱ
A. Convenience Stores Blooming
B. Hypermarkefs Most favored in Cifies
Part Ⅲ
A. le Meridien Plans 12 more hotels
B. Internal Business Analysis
Part Ⅳ the World of Humor
Test 1
Part Ⅰ
Part Ⅱ
Part Ⅲ
Part Ⅳ
Unit 9
Part Ⅰ
A. Other financial Institutions
B. Bank Cufs NPLs as It Eyes IPO
Part Ⅱ
A. State Banks Eye Card Venture
B. Banking Group Set for Revamp
Part Ⅲ
A. Stablizing China’s Economy
B. Finalizing a Plan
Part Ⅳ The world of Humor
Unit 10
Part Ⅰ
A. Seven Management Principles of Matsushita Group
B. Roles of General Managers
Part Ⅱ
A. Meeting Business Challenges of Microsoft
B. Meefing Business Challenges at Johnson & Johnson
Part Ⅲ
A. Green Cars
B. Environmental Protection
Part Ⅳ The World of Humor
Unit 11
Part Ⅰ
A. Understanding Cultural Differences
B. EuroDisney—A Case in Point
Part Ⅱ
A. The Globalization Paradox
obal Dress Codes
Part Ⅲ
A. Customs,Efiqueffe and Protocol
B. Global Business and Local Cultures
Part Ⅳ The World of Humor
Unit 12
Part Ⅰ
A. Elements of the Marketplace
B. Cross-cultural Marketing
Part Ⅱ
A. Dell Computer Turns Computer Satisfaction into Profits (Ⅰ)
B. Dell Computer Turns Computer Satisfaction into Profits (Ⅱ)
Port Ⅲ
A. Swatch A Successful Story
B. Personal Life Style and the Purchasing Process
Part Ⅳ The World of Humor
Unit 13
Part Ⅰ
A. Job Hunting
B. Successful job Interview
Part Ⅱ
A. Wrifing Your Resume
B. lmproving your Communicating Skills
Part Ⅲ
A. How to Avoid Getting Junk E-mail
B. Proper International E-mail Efioueffe
Part Ⅳ The World of Humor
Unit 14
Part Ⅰ
A. lls Plug on China Bulbs
B. As E.U.Dims,Bulb Producers Shift Wesf-ward
Part Ⅱ
A. Japan to Raise tariffs Against Chinese Farm Goods
B. Japan trade Spat to Expand
Part Ⅲ
A. Japan Trade Talks Are Under Way
B. Art Paper May Cost More
Part Ⅳ the World of Humor
Unit 15
Part Ⅰ
A. Despite Prior Setback, Coke to Sell New Tea
B. Ball Maker Turns Yacht Builder
Part Ⅱ
A. Pawnshop Trade Boosted
B. Arabian Matchmakers:Flourishing Business
Part Ⅲ
A. Nuclear Plant Gone to Weeds
B. Domesfic DVD Makers Urged to Pay Fees
Part Ⅳ the World of Humor
Test 2
Part Ⅰ
Part Ⅱ
Part Ⅲ
Part Ⅳ
Words List