- 高等教育出版社
- 9787040158113
- 1
- 0063150965-0
- 16开
- 320
内容简介
《新编商务英语泛读(1~6)》是商务英语系列丛书之一。本丛书的语言材料新颖、地道,文章均选自当代英美报刊杂志以及某些商务专著;内容丰富、涉及面广,涵盖金融、财经、企业管理、国际贸易、电子商务等诸多领城。本丛书采用英语语言和商务知识有机结合的编写方式,使学生既能提高英语阅读理解能力,又能系统地攀握商务英语的基本词汇及其表达方式,全面地获得有关商务的基本知识。本丛书适合商务英语专业的学生使用。
目录
目录
Unil 1
Part A Text
Text A Business and Your Life
Text B A Pound of Butter
Part B Fast Reading
Unit 2
Part A Text
Text A Marketing Is All Around Us
Text B About the Newspaper
Part B Fast Reading
Unit 3
Part A Text
Text A Buying Motives
Text B Jim's Service, Inc.
Part B Fast Reading
Unit 4
Part A Text
Text A Selling
Text B "I've Never Been Able to Bargain, Even with an Armenian Rug Dealer"
Part B Fast Reading
Unit 5
Part A Text
Text A American Business Heroes
Text B The Eskimo Widow
Part B Fast Reading
Test1
Unit 6
Part A Text
Text A Henry Ford and the American Automobile
Text B The Higher Education of the USA
Part B Fast Reading
Unit 7
Part A Text
Text A Types of Business Organizations
Text B The Trouble with Being a Tycoon
Part B Fast Reading
Unit 8
Part A Text
Text A Other Types of Business Organizations
Text B Woolworth Closing Down
Part B Fast Reading
Unit 9
Part A Text
Text A The Coca-Cola Company's First Hundred Years(Ⅰ)
Text B The Coca-Cola Company's First Hundred Years(Ⅱ)
Part B Fast Reading
Unit 10
Part A Text
Text A Brand and Brand Names (Ⅰ)
Text B Brand and Brand Names (Ⅱ)
Part B Fast Reading
Test2
Vocabulary
Key
Unil 1
Part A Text
Text A Business and Your Life
Text B A Pound of Butter
Part B Fast Reading
Unit 2
Part A Text
Text A Marketing Is All Around Us
Text B About the Newspaper
Part B Fast Reading
Unit 3
Part A Text
Text A Buying Motives
Text B Jim's Service, Inc.
Part B Fast Reading
Unit 4
Part A Text
Text A Selling
Text B "I've Never Been Able to Bargain, Even with an Armenian Rug Dealer"
Part B Fast Reading
Unit 5
Part A Text
Text A American Business Heroes
Text B The Eskimo Widow
Part B Fast Reading
Test1
Unit 6
Part A Text
Text A Henry Ford and the American Automobile
Text B The Higher Education of the USA
Part B Fast Reading
Unit 7
Part A Text
Text A Types of Business Organizations
Text B The Trouble with Being a Tycoon
Part B Fast Reading
Unit 8
Part A Text
Text A Other Types of Business Organizations
Text B Woolworth Closing Down
Part B Fast Reading
Unit 9
Part A Text
Text A The Coca-Cola Company's First Hundred Years(Ⅰ)
Text B The Coca-Cola Company's First Hundred Years(Ⅱ)
Part B Fast Reading
Unit 10
Part A Text
Text A Brand and Brand Names (Ⅰ)
Text B Brand and Brand Names (Ⅱ)
Part B Fast Reading
Test2
Vocabulary
Key
Unil 1
Part A Text
Text A Business and Your Life
Text B A Pound of Butter
Part B Fast Reading
Unit 2
Part A Text
Text A Marketing Is All Around Us
Text B About the Newspaper
Part B Fast Reading
Unit 3
Part A Text
Text A Buying Motives
Text B Jim's Service, Inc.
Part B Fast Reading
Unit 4
Part A Text
Text A Selling
Text B "I've Never Been Able to Bargain, Even with an Armenian Rug Dealer"
Part B Fast Reading
Unit 5
Part A Text
Text A American Business Heroes
Text B The Eskimo Widow
Part B Fast Reading
Test1
Unit 6
Part A Text
Text A Henry Ford and the American Automobile
Text B The Higher Education of the USA
Part B Fast Reading
Unit 7
Part A Text
Text A Types of Business Organizations
Text B The Trouble with Being a Tycoon
Part B Fast Reading
Unit 8
Part A Text
Text A Other Types of Business Organizations
Text B Woolworth Closing Down
Part B Fast Reading
Unit 9
Part A Text
Text A The Coca-Cola Company's First Hundred Years(Ⅰ)
Text B The Coca-Cola Company's First Hundred Years(Ⅱ)
Part B Fast Reading
Unit 10
Part A Text
Text A Brand and Brand Names (Ⅰ)
Text B Brand and Brand Names (Ⅱ)
Part B Fast Reading
Test2
Vocabulary
Key
Unil 1
Part A Text
Text A Business and Your Life
Text B A Pound of Butter
Part B Fast Reading
Unit 2
Part A Text
Text A Marketing Is All Around Us
Text B About the Newspaper
Part B Fast Reading
Unit 3
Part A Text
Text A Buying Motives
Text B Jim's Service, Inc.
Part B Fast Reading
Unit 4
Part A Text
Text A Selling
Text B "I've Never Been Able to Bargain, Even with an Armenian Rug Dealer"
Part B Fast Reading
Unit 5
Part A Text
Text A American Business Heroes
Text B The Eskimo Widow
Part B Fast Reading
Test1
Unit 6
Part A Text
Text A Henry Ford and the American Automobile
Text B The Higher Education of the USA
Part B Fast Reading
Unit 7
Part A Text
Text A Types of Business Organizations
Text B The Trouble with Being a Tycoon
Part B Fast Reading
Unit 8
Part A Text
Text A Other Types of Business Organizations
Text B Woolworth Closing Down
Part B Fast Reading
Unit 9
Part A Text
Text A The Coca-Cola Company's First Hundred Years(Ⅰ)
Text B The Coca-Cola Company's First Hundred Years(Ⅱ)
Part B Fast Reading
Unit 10
Part A Text
Text A Brand and Brand Names (Ⅰ)
Text B Brand and Brand Names (Ⅱ)
Part B Fast Reading
Test2
Vocabulary
Key














