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出版时间:2024-05

出版社:电子工业出版社

以下为《跨境电子商务英语》的配套数字资源,这些资源在您购买图书后将免费附送给您:
  • 电子工业出版社
  • 9787121427084
  • 1-3
  • 439178
  • 48253540-8
  • 平塑
  • 16开
  • 2024-05
  • 422
  • 264
  • 管理学
  • 工商管理
  • 经济学
  • 本科 高职
目录
Chapter 1 Introduction to Cross-border E-commerce__eol____eol__Section 1 Cross-border E-commerce__eol__Section 2 B2B Platforms__eol__Section 3 B2C Platforms__eol__Exercises __eol__Practice & Role Play__eol____eol__Chapter 2 Pre-sale Work__eol____eol__Section 1 Platform Registration__eol__Section 2 Products Selection__eol__Section 3 Products Posting__eol__Section 4 On- site Marketing__eol__Exercises __eol__Practice & Role Play__eol____eol__Chapter 3 On- sale Communication__eol____eol__Section 1 Response to Inquiries__eol__Section 2 Price Negotiation__eol__Section 3 Confirmation of Orders__eol__Section 4 Related Products Promotion__eol__Exercises __eol__Practice & Role Play__eol____eol__Chapter 4 Cross-border E-commerce Logistics and Packaging__eol____eol__Section 1 Classification and Selection of Cross-border Logistics__eol__Section 2 Overseas Warehouse__eol__Section 3 Customs Clearance and Declaration of Cross-border E-commerce__eol__Section 4 Product Logistics Packaging and Labels__eol__Exercises__eol__Practice & Role Play__eol____eol__Chapter 5 After-sales Communication__eol____eol__Section 1 Customer Service__eol__Section 2 Customer Reviews__eol__Section 3 Dispute Settlement__eol__Exercises__eol__Practice & Role Play__eol____eol__Chapter 6 Cross-border E-commerce Marketing__eol____eol__Section 1 Cross-border E-commerce Multichannel Marketing__eol__Section 2 New Media Marketing__eol__Exercises __eol__Practice & Role Play__eol__