高级职业英语(第三版)读写教程2
作者: 向前进,吴寒等
出版时间:2020-10-20
出版社:高等教育出版社
“十四五”职业教育国家规划教材
- 高等教育出版社
- 9787040528046
- 3版
- 295829
- 60250842-6
- 平装
- 异16开
- 2020-10-20
- 191
- 120
- 通用
- 高职
前辅文
Unit 1 Understanding Cultural Differences
Section 1 Before-class Activities: Getting Things Ready
Section 2 In-class Activities: Things to Do
International Business Etiquette
Section 3 Things to Write
Writing an Essay
Section 4 After-class Activities: More Things to Do
Unit 2 Conducting a Survey
Section 1 Before-class Activities: Getting Things Ready
Section 2 In-class Activities: Things to Do
Conducting a Survey
Section 3 Things to Write
Writing a Report
Section 4 After-class Activities: More Things to Do
Unit 3 Making a Presentation
Section 1 Before-class Activities: Getting Things Ready
Section 2 In-class Activities: Things to Do
Make an Effective Presentation
Section 3 Things to Write
Describing a Chart
Section 4 After-class Activities: More Things to Do
Unit 4 Establishing Business Relations
Section 1 Before-class Activities: Getting Things Ready
Section 2 In-class Activities: Things to Do
Building Business Relationships
Section 3 Things to Write
A Business Liason Letter
Section 4 After-class Activities: More Things to Do
Unit 5 Promoting Products and Services
Section 1 Before-class Activities: Getting Things Ready
Section 2 In-class Activities: Things to Do
Selling a Product & Service
Section 3 Things to Write
Describing Products and Services
Section 4 After-class Activities: More Things to Do
Unit 6 Attending Fairs and Exhibitions
Section 1 Before-class Activities: Getting Things Ready
Section 2 In-class Activities: Things to Do
Which Trade Show to Attend?
Section 3 Things to Write
Prepare a Catalogue
Section 4 After-class Activities: More Things to Do
Unit 7 Managing Human Resources
Section 1 Before-class Activities: Getting Things Ready
Section 2 In-class Activities: Things to Do
Human Resource Management
Section 3 Things to Write
A Job Offer Letter
Section 4 After-class Activities: More Things to Do
Unit 8 Starting Your Business Online
Section 1 Before-class Activities: Getting Things Ready
Section 2 In-class Activities: Things to Do
How to Start Your Business Online
Section 3 Things to Write
Making a Business Plan
Section 4 After-class Activities: More Things to Do
Vocabulary
Phrases