谈判(英文影印版)(哈佛商学案例精选集·商务基础系列)
¥27.00定价
作者: 埃米尼亚·伊瓦拉
出版时间:2002年9月
出版社:中国人民大学出版社
- 中国人民大学出版社
- 9787300041728
- 267344
- 2002年9月
内容简介
This collection of notes and artes and articles presents an overview of negotiation strategy and ch piece offers practiacl frameworks and useful advice ofr managing different sapects of though the selections were originally written to stand alone,they have been sequenced here to provide a coherent overview of the negotiation process from initial formulatio of strategy,through careful preparation,and then personal interaction at the bargaining table.
目录
Introduction
Negotiation Analysis:An Introduction
Rethinking “Preparation”in Negotiation
Two Psychological Traps in Negotiation
Errors in Social Judgment:Implications for Negotiation
Breakthrough Bargaining
Building Coalitions
Six Habits of Merely Effective Negotiators
Dynamic Negotiation:Seven Propositions
For Further Reading
Negotiation Analysis:An Introduction
Rethinking “Preparation”in Negotiation
Two Psychological Traps in Negotiation
Errors in Social Judgment:Implications for Negotiation
Breakthrough Bargaining
Building Coalitions
Six Habits of Merely Effective Negotiators
Dynamic Negotiation:Seven Propositions
For Further Reading