- 高等教育出版社
- 9787040296150
- 1
- 16开
- 355
内容简介
《职通商务英语·教师参考书1》将商务专业知识和跨文化商务交际能力与英语语言运用技能结合在一起，以学生为中心、以商务为环境、以商贸岗位任务为路径、 以商务交际为目的，由浅入深，循序渐进，通过对学生听、说、读、写、译等基本技能的全面训练，培养学生通晓商务技能，掌握英语知识，以及在未来岗位中完成 商务任务和商务交际的能力。
目录
目录
Unit 1 Business Kaleidoscope
Suggested Teaching Schedule
Background Information
Lecturing Hints
Resource Data
Unit 2 Business Enterprise
Suggested Teaching Schedule
Background Information
Lecturing Hints
Resource Data
Unit 3 Business Plan
Suggested Teaching Schedule
Background Information
Lecturing Hints
Resource Data
Unit 4 Business Relationship
Suggested Teaching Schedule
Background Information
Lecturing Hints
Resource Data
Unit 5 Marketing
Suggested Teaching Schedule
Background Information
Lecturing Hints
Resource Data
Unit 6 Advertising
Suggested Teaching Schedule
Background Information
Lecturing Hints
Resource Data
Unit 7 Retail Business
Suggested Teaching Schedule
Background Information
Lecturing Hints
Resource Data
Unit 8 Banking
Suggested Teaching Schedule
Background Information
Lecturing Hints
Resource Data
Unit 9 E-Business
Suggested Teaching Schedule
Background Information
Lecturing Hints
Resource Data
Unit 10 Customer Service
Suggested Teaching Schedule
Background Information
Lecturing Hints
Resource Data
Answer Key for Reviews
Unit 1 Business Kaleidoscope
Suggested Teaching Schedule
Background Information
Lecturing Hints
Resource Data
Unit 2 Business Enterprise
Suggested Teaching Schedule
Background Information
Lecturing Hints
Resource Data
Unit 3 Business Plan
Suggested Teaching Schedule
Background Information
Lecturing Hints
Resource Data
Unit 4 Business Relationship
Suggested Teaching Schedule
Background Information
Lecturing Hints
Resource Data
Unit 5 Marketing
Suggested Teaching Schedule
Background Information
Lecturing Hints
Resource Data
Unit 6 Advertising
Suggested Teaching Schedule
Background Information
Lecturing Hints
Resource Data
Unit 7 Retail Business
Suggested Teaching Schedule
Background Information
Lecturing Hints
Resource Data
Unit 8 Banking
Suggested Teaching Schedule
Background Information
Lecturing Hints
Resource Data
Unit 9 E-Business
Suggested Teaching Schedule
Background Information
Lecturing Hints
Resource Data
Unit 10 Customer Service
Suggested Teaching Schedule
Background Information
Lecturing Hints
Resource Data
Answer Key for Reviews
Unit 1 Business Kaleidoscope
Suggested Teaching Schedule
Background Information
Lecturing Hints
Resource Data
Unit 2 Business Enterprise
Suggested Teaching Schedule
Background Information
Lecturing Hints
Resource Data
Unit 3 Business Plan
Suggested Teaching Schedule
Background Information
Lecturing Hints
Resource Data
Unit 4 Business Relationship
Suggested Teaching Schedule
Background Information
Lecturing Hints
Resource Data
Unit 5 Marketing
Suggested Teaching Schedule
Background Information
Lecturing Hints
Resource Data
Unit 6 Advertising
Suggested Teaching Schedule
Background Information
Lecturing Hints
Resource Data
Unit 7 Retail Business
Suggested Teaching Schedule
Background Information
Lecturing Hints
Resource Data
Unit 8 Banking
Suggested Teaching Schedule
Background Information
Lecturing Hints
Resource Data
Unit 9 E-Business
Suggested Teaching Schedule
Background Information
Lecturing Hints
Resource Data
Unit 10 Customer Service
Suggested Teaching Schedule
Background Information
Lecturing Hints
Resource Data
Answer Key for Reviews
Unit 1 Business Kaleidoscope
Suggested Teaching Schedule
Background Information
Lecturing Hints
Resource Data
Unit 2 Business Enterprise
Suggested Teaching Schedule
Background Information
Lecturing Hints
Resource Data
Unit 3 Business Plan
Suggested Teaching Schedule
Background Information
Lecturing Hints
Resource Data
Unit 4 Business Relationship
Suggested Teaching Schedule
Background Information
Lecturing Hints
Resource Data
Unit 5 Marketing
Suggested Teaching Schedule
Background Information
Lecturing Hints
Resource Data
Unit 6 Advertising
Suggested Teaching Schedule
Background Information
Lecturing Hints
Resource Data
Unit 7 Retail Business
Suggested Teaching Schedule
Background Information
Lecturing Hints
Resource Data
Unit 8 Banking
Suggested Teaching Schedule
Background Information
Lecturing Hints
Resource Data
Unit 9 E-Business
Suggested Teaching Schedule
Background Information
Lecturing Hints
Resource Data
Unit 10 Customer Service
Suggested Teaching Schedule
Background Information
Lecturing Hints
Resource Data
Answer Key for Reviews
