- 电子工业出版社
- 9787121343759
- 1-4
- 223053
- 67225414-1
- 平塑
- 16开
- 2021-05
- 326
- 232
- 文学
- 外国语言文学
- F7
- 经济管理类
- 高职
内容简介
本教材充分贯彻教育部外语专业教学指导委员会2000年《高等学校英语专业英语教学大纲》的要求，体现2000年教育部《高职高专教育英语课程教学基本要求》的精神，结合当前专科英语教学的实际情况，以培养英语复合型人才为出发点，改变传统的、各个场景模块孤立设置的模式，构建故事性、卡通型教材编排新方式。教材将课程内容按外贸实际工作流程为线索进行合并重组，分为10个项目，涵盖了欢迎客户、商务约会与安排、商务会议等各个商务活动环节。各单元的主题紧扣实际，设计和拟定具体的、基于实际工作过程的情景训练任务，并且按照循序渐进的原则，由简单到复杂，具备真实性和可行性。通过真实可行的项目任务，一方面能让学生真实体验工作过程，实现职业技能强化训练的目标；另一方面有助于实现职业能力与行业岗位的有效接轨，加快学生的岗位适应速度。
目录
Unit 1 Job InterviewPart I Warm-upPart II Listening PracticePart III Language Focus Part IV Expansion of Culture Part V Speaking ActivitiesUnit 2 Business Greetings Part I Warm-upPart II Listening PracticePart III Language FocusPart IV Expansion of CulturePart V Speaking ActivitiesUnit 3 Organization StructurePart I Warm-upPart II Listening PracticePart III Language FocusPart IV Expansion of CulturePart V Speaking Activities Unit 4 On the PhonePart I Warm-upPart II Listening Practice Part III Language FocusPart IV Expansion of CulturePart V Speaking ActivitiesUnit 5 At the Trade FairPart I Warm-upPart II Listening PracticePart III Language FocusPart IV Expansion of CulturePart V Speaking ActivitiesUnit 6 Business ReceptionPart I Warm-upPart II Listening PracticePart III Language FocusPart IV Expansion of CulturePart V Speaking ActivitiesUnit 7 Company Presentation Part I Warm-upPart II Listening PracticePart III Language Focus Part IV Expansion of Culture Part V Speaking ActivitiesUnit 8 Business NegotiationPart I Warm-up Part II Listening PracticePart III Language FocusPart IV Expansion of CulturePart V Speaking Activities Unit 9 Customer ServicePart I Warm-upPart II Listening PracticePart III Language Focus Part IV Expansion of CulturePart V Speaking ActivitiesUnit 10 Sightseeing Part I Warm-upPart II Listening PracticePart III Language FocusPart IV Expansion of CulturePart V Speaking ActivitiesAppendix参考文献
