国际商务英语谈判实务 / 全国高职商务英语专业实践系列规划教材
￥36.80定价
作者： 戴日新，周新云 主编：许进，宫军
出版时间：2014-08
出版社：湘潭大学出版社
- 湘潭大学出版社
- 9787811287530
- 111629
- 2014-08
- H31
内容简介
戴日新、周新云编著的《国际商务英语谈判实务(全国高职商务英语专业实践系列规划教材)》是商务英语和国际贸易专业的一门专业必修课程。通过对语言、商务谈判策略和相关的业务知识等综合技能培训，一方面能提高读者的英语水平，特别是口语表达能力，另一方面，又能对国际商务谈判的过程有一个比较全面的认识，既能学习外贸基础知识，又了解谈判的基本策略和相关业务知识。本教材基于“实用为主、够用为度”的原则，既强调语言技能培训，又注重外贸基础知识和谈判策略的培养。具有一定意义的学习价值和实践价值。
目录
Project One Establishing Business Relationship
Section One Case Study
Section Two Model Dialogues
Section Three Negotiation Strategies
Section Four Simulated Negotiations
Section Five Professional Drills
Section Six Useful Sentences
Project Two Inquiries
Section One Case Study
Section Two Model Dialogues
Section Three Negotiation Strategies
Section Four Simulated Negotiations
Section Five Professional Drills
Section Six Useful Sentences
Project Three Offers and Counter- offers
Section One Case Study
Section Two Model Dialogues
Section Three Negotiation Strategies
Section Four Simulated Negotiations
Section Five Professional Drills
Section Six Useful Sentences
Project Four Acceptance and Order
Section One Case Study
Section Two Model Dialogues
Section Three Negotiation Strategies
Section Four Simulated Negotiations
Section Five Professional Drills
Section Six Useful Sentences
Project Five Terms of Payment
Section One Case Study
Section Two Model Dialogues
Section Three Negotiation Strategies
Section Four Simulated Negotiations
Section Five Professional Drills
Section Six Useful Sentences
Project Six Packaging
Section One Case Study
Section Two Model Dialogues
Section Three Negotiation Strategies
Section Four Simulated Negotiations
Section Five Professional Drills
Section Six Useful Sentences
Project Seven Shipment
Section One Case Study
Section Two Model Dialogues
Section Three Negotiation Strategies
Section Four Simulated Negotiations :
Section Five Professional Drills
Section Six Useful Sentences :
Project Eight Insurance
Section One Case Study
Section TWo Model Dialogues
Section Three Negotiation Strategies
Section Four Simulated Negotiations
Section Five Professional Drills
Section Six Useful Sentences
Project Nine Complaints and Claims
Section One Case Study
Section Two Model Dialogues
Section Three Negotiation Strategies
Section Four Simulated Negotiations
Section Five Professional Drills
Section Six Useful Sentences
Project Ten Signing a Contract
Section One Case Study
Section Two Model Dialogues
Section Three Negotiation Strategies
Section Four Simulated Negotiations
Section Five Professional Drills
Section Six Useful Sentences
Appendixes
Section One Case Study
Section Two Model Dialogues
Section Three Negotiation Strategies
Section Four Simulated Negotiations
Section Five Professional Drills
Section Six Useful Sentences
Project Two Inquiries
Section One Case Study
Section Two Model Dialogues
Section Three Negotiation Strategies
Section Four Simulated Negotiations
Section Five Professional Drills
Section Six Useful Sentences
Project Three Offers and Counter- offers
Section One Case Study
Section Two Model Dialogues
Section Three Negotiation Strategies
Section Four Simulated Negotiations
Section Five Professional Drills
Section Six Useful Sentences
Project Four Acceptance and Order
Section One Case Study
Section Two Model Dialogues
Section Three Negotiation Strategies
Section Four Simulated Negotiations
Section Five Professional Drills
Section Six Useful Sentences
Project Five Terms of Payment
Section One Case Study
Section Two Model Dialogues
Section Three Negotiation Strategies
Section Four Simulated Negotiations
Section Five Professional Drills
Section Six Useful Sentences
Project Six Packaging
Section One Case Study
Section Two Model Dialogues
Section Three Negotiation Strategies
Section Four Simulated Negotiations
Section Five Professional Drills
Section Six Useful Sentences
Project Seven Shipment
Section One Case Study
Section Two Model Dialogues
Section Three Negotiation Strategies
Section Four Simulated Negotiations :
Section Five Professional Drills
Section Six Useful Sentences :
Project Eight Insurance
Section One Case Study
Section TWo Model Dialogues
Section Three Negotiation Strategies
Section Four Simulated Negotiations
Section Five Professional Drills
Section Six Useful Sentences
Project Nine Complaints and Claims
Section One Case Study
Section Two Model Dialogues
Section Three Negotiation Strategies
Section Four Simulated Negotiations
Section Five Professional Drills
Section Six Useful Sentences
Project Ten Signing a Contract
Section One Case Study
Section Two Model Dialogues
Section Three Negotiation Strategies
Section Four Simulated Negotiations
Section Five Professional Drills
Section Six Useful Sentences
Appendixes
