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出版时间:2017-06

出版社:北京大学出版社

“十四五”职业教育国家规划教材“十三五”职业教育国家规划教材

以下为《商务秘书英语(第二版)》的配套数字资源,这些资源在您购买图书后将免费附送给您:
  • 北京大学出版社
  • 9787301282564
  • 2版
  • 183443
  • 66239149-9
  • 平装
  • 16开
  • 2017-06
  • 343
  • 226
  • 文学
  • 外国语言文学
  • H31:F7
  • 经管
  • 高职
作者简介
冯修文,副教授,上海剑桥学院。主编文秘类教材6部,其他专业英语类教材10部。在核心期刊及国家级期刊发表学术论文二十余篇,承担上海市级课题两项,其中一项为上海市"十一五"重点课题。
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内容简介
本书的内容设计从学生的就业需求出发,由浅入深,分秘书的职业技能和商务活动中所涉及的专业知识两大板块,突出职业秘书工作中与经济活动相关的商务知识的重要性。以一位初涉职场的秘书从认识秘书职业开始,一步步掌握工作中必需的基本职业技能,再到职业提升所必要的专业知识,从听说读写等方面全方位培养和提高学生的商务秘书英语综合应用能力。本书适合大中专文秘、商务英语、国际贸易、会展等专业学生的教学用书,也可作为相关在职人员培训的教材,以及英语爱好者和文秘从业人员的自学用书。
目录
Chapter I Being a Secretary

  Section One Knowing Career

  Section Two Adapting to Working Surroundings

  Section Three First Impression

 Chapter II Interpersonal Relations

  Section One Getting along with People

  Section Two Asking for Advice

  Section Three Expressing Opinions

 Chapter III Daily Business

  Section One Reception

  Section Two Answering and Making Phone Calls

  Section Three Office Equipment

 Chapter IV Management of Business

  Section One Something Urgent

  Section Two Letter Processing

  Section Three Complaint Settlement

 Chapter V Arranging Activities

  Section One Making Agenda

  Section Two Arranging Meetings

  Section Three Recreational Activities

 Chapter VI Business Knowledge

  Section One Human Resources

  Section Two Business Activities

  Section Three Business Etiquettes

  Section Four Market Research

  Section Five Public Relations

 Chapter VII Trade Knowledge

  Section One Establishing Trade Relations

  Section Two Agency

  Section Three Business Terms

  Section Four Concluding Business

  Section Five Shipment and Insurance

 Chapter VIII Exhibition and Conference

  Section One Project Planning

  Section Two Exhibition Planning

  Section Three Exhibition Reception

  Section Four Exhibit Introduction

  Section Five After-Show Work

 Bibliography