商务秘书英语(第二版) / 全国职业教育规划教材·文秘系列
¥43.00定价
作者: 冯修文,公晨
出版时间:2017-06
出版社:北京大学出版社
“十四五”职业教育国家规划教材“十三五”职业教育国家规划教材
- 北京大学出版社
- 9787301282564
- 2版
- 183443
- 66239149-9
- 平装
- 16开
- 2017-06
- 343
- 226
- 文学
- 外国语言文学
- H31:F7
- 经管
- 高职
作者简介
内容简介
本书的内容设计从学生的就业需求出发,由浅入深,分秘书的职业技能和商务活动中所涉及的专业知识两大板块,突出职业秘书工作中与经济活动相关的商务知识的重要性。以一位初涉职场的秘书从认识秘书职业开始,一步步掌握工作中必需的基本职业技能,再到职业提升所必要的专业知识,从听说读写等方面全方位培养和提高学生的商务秘书英语综合应用能力。本书适合大中专文秘、商务英语、国际贸易、会展等专业学生的教学用书,也可作为相关在职人员培训的教材,以及英语爱好者和文秘从业人员的自学用书。
目录
Chapter I Being a Secretary
Section One Knowing Career
Section Two Adapting to Working Surroundings
Section Three First Impression
Chapter II Interpersonal Relations
Section One Getting along with People
Section Two Asking for Advice
Section Three Expressing Opinions
Chapter III Daily Business
Section One Reception
Section Two Answering and Making Phone Calls
Section Three Office Equipment
Chapter IV Management of Business
Section One Something Urgent
Section Two Letter Processing
Section Three Complaint Settlement
Chapter V Arranging Activities
Section One Making Agenda
Section Two Arranging Meetings
Section Three Recreational Activities
Chapter VI Business Knowledge
Section One Human Resources
Section Two Business Activities
Section Three Business Etiquettes
Section Four Market Research
Section Five Public Relations
Chapter VII Trade Knowledge
Section One Establishing Trade Relations
Section Two Agency
Section Three Business Terms
Section Four Concluding Business
Section Five Shipment and Insurance
Chapter VIII Exhibition and Conference
Section One Project Planning
Section Two Exhibition Planning
Section Three Exhibition Reception
Section Four Exhibit Introduction
Section Five After-Show Work
Bibliography
Section One Knowing Career
Section Two Adapting to Working Surroundings
Section Three First Impression
Chapter II Interpersonal Relations
Section One Getting along with People
Section Two Asking for Advice
Section Three Expressing Opinions
Chapter III Daily Business
Section One Reception
Section Two Answering and Making Phone Calls
Section Three Office Equipment
Chapter IV Management of Business
Section One Something Urgent
Section Two Letter Processing
Section Three Complaint Settlement
Chapter V Arranging Activities
Section One Making Agenda
Section Two Arranging Meetings
Section Three Recreational Activities
Chapter VI Business Knowledge
Section One Human Resources
Section Two Business Activities
Section Three Business Etiquettes
Section Four Market Research
Section Five Public Relations
Chapter VII Trade Knowledge
Section One Establishing Trade Relations
Section Two Agency
Section Three Business Terms
Section Four Concluding Business
Section Five Shipment and Insurance
Chapter VIII Exhibition and Conference
Section One Project Planning
Section Two Exhibition Planning
Section Three Exhibition Reception
Section Four Exhibit Introduction
Section Five After-Show Work
Bibliography