商务英语函电
￥34.00定价
作者： 王维平
出版时间：2013-02
出版社：机械工业出版社
“十二五”职业教育国家规划教材普通高等教育“十一五”国家级规划教材
- 机械工业出版社
- 9787111410478
- 2-4
- 93502
- 63157957-0
- 精装
- 16开
- 2013-02
- 211
- 文学
- 外国语言文学
- H315
- 经济贸易类
- 高职
内容简介
本书是省级精品课程“外贸英语函电”的配套教材，是根据高等职业教育“强化技能，贴近岗位”的特点和要求，在原“十一五”规划教材的基础上修订而成的。本书内容涵盖商务书信基础知识以及建立业务关系、商务谈判、订立合同、付款方式、包装、保险、装运、投诉和索赔等外贸业务流程。每章涉及一个外贸行业，遵循了“应用性原则”，突出了外贸信函技能的训练。每章包括学习目标、背景知识、案例分析（常用短语和典型例句、样信）、小技巧、补充阅读、常犯错误、生词表、行业词汇、信函注释及练习等10个部分。
目录
第2版前言
Chapter 1 Fundamentals of Business Communication
1．1 Letter
1．2 Fax
1．3 E—mail
1．4 Other Commonly Used Methods of Communication
Additional Reading
Common Errors Made by Students
Vocabulary
Supplementary Vocabulary for Garments
Exercises
Chapter 2 Establishing Business Relations
Case Study
Additional Reading
Common Errors Made by Students
Vocabulary
Supplementary Vocabulary for Toys
Notes to Text
Exercises
Chapter 3 Business Negotiation
Part 1 Enquiries and Replies
Part 2 0ffers
Part 3 Counter Ofiers and Re．counter Offers
Part 4 Acceptance
Additional Reading
Common Errors Made by Students
Vocabulary
Supplementary Vocabulary for Arts&Crafts
Notes to Text
Exercises
Chapter 4 Signing a Contract
Case Study
Additional Reading
Common Errors Made by Students
Vocabulary
Supplementary Vocabulary for Electrical Appliances
Notes to llext
Exercises．
Chapter 5 Terms of Payment
Part 1 Payment
Part 2 Urging Establishment of L／C
Part 3 L／C Amendment and Extension
Additional Reading
Common Errors Made by Students
Vocabulary
Supplementary Vocabulary for Mechanic Products
Notes to Tbxt
Exercises
Chapter 6 Packing
Case Study
Additional Reading
Common Errors Made by Students
Vocabulary
Supplementary Vocabulary for Electronics
Notes to Text
Exercises
Chapter 7 Insurance
Case Study
Additional Reading
Common Errors Made by Students
Vocabulary
Supplementary Vocabulary for Lights
Notes to Text
Exercises
Chapter 8 Shipment
Case Study
Additional Reading
Common Errors Made by Students
Vocabulary
Supplementary Vocabulary for Mould Products
Notes to Text
Exercises
Chapter 9 Complaints and Claims
Case Study
Additional Reading
Common Errors Made by Students
Vocabulary
Supplementary Vocabulary for Chemical Products
Notes to Text
Exercises
附录
附录A Frequently Used Country and Area Codes
附录B Commonly Used Telex Abbreviations
附录C Expressions Commonly Used in Telex
参考文献
Chapter 1 Fundamentals of Business Communication
1．1 Letter
1．2 Fax
1．3 E—mail
1．4 Other Commonly Used Methods of Communication
Additional Reading
Common Errors Made by Students
Vocabulary
Supplementary Vocabulary for Garments
Exercises
Chapter 2 Establishing Business Relations
Case Study
Additional Reading
Common Errors Made by Students
Vocabulary
Supplementary Vocabulary for Toys
Notes to Text
Exercises
Chapter 3 Business Negotiation
Part 1 Enquiries and Replies
Part 2 0ffers
Part 3 Counter Ofiers and Re．counter Offers
Part 4 Acceptance
Additional Reading
Common Errors Made by Students
Vocabulary
Supplementary Vocabulary for Arts&Crafts
Notes to Text
Exercises
Chapter 4 Signing a Contract
Case Study
Additional Reading
Common Errors Made by Students
Vocabulary
Supplementary Vocabulary for Electrical Appliances
Notes to llext
Exercises．
Chapter 5 Terms of Payment
Part 1 Payment
Part 2 Urging Establishment of L／C
Part 3 L／C Amendment and Extension
Additional Reading
Common Errors Made by Students
Vocabulary
Supplementary Vocabulary for Mechanic Products
Notes to Tbxt
Exercises
Chapter 6 Packing
Case Study
Additional Reading
Common Errors Made by Students
Vocabulary
Supplementary Vocabulary for Electronics
Notes to Text
Exercises
Chapter 7 Insurance
Case Study
Additional Reading
Common Errors Made by Students
Vocabulary
Supplementary Vocabulary for Lights
Notes to Text
Exercises
Chapter 8 Shipment
Case Study
Additional Reading
Common Errors Made by Students
Vocabulary
Supplementary Vocabulary for Mould Products
Notes to Text
Exercises
Chapter 9 Complaints and Claims
Case Study
Additional Reading
Common Errors Made by Students
Vocabulary
Supplementary Vocabulary for Chemical Products
Notes to Text
Exercises
附录
附录A Frequently Used Country and Area Codes
附录B Commonly Used Telex Abbreviations
附录C Expressions Commonly Used in Telex
参考文献
