经济学原理 / 新时代商务英语本科系列
定价：￥55.00
作者： 谭亮
出版时间：2017-08
出版社：重庆大学出版社
- 重庆大学出版社
- 9787568901161
- 42217467-2
- 2017-08
- 商务英语
- 本科
内容简介
谭亮主编的这本《经济学原理（英文版）》共三个部分，十五个章节。**部分是导言，共两章，分别是“经济学概要”和“经济学分析框架”，介绍经济学的研究对象以及研究方法。第二部分是微观经济学，共六章，分别是“需求、供给与弹性”、“消费者理论”、“厂商理论”、“完全竞争和垄断”、“ 垄断竞争和寡头”和“博弈论与信息经济学”。第三部分是宏观经济学，共七章，分别是“国民收入”、 “通货膨胀与失业”、“经济增长”、“总需求与总供给”、“短期经济波动”、“中国在世界经济中的位置”和“国际经济学”。本书从全英文经济学教学的实际需求出发，力求用精练的语言阐明基本的理论，简化数学推导，并在每章都附有补充阅读材料，其中大部分是与中国经济有关的案例分析，这样*能体现本书洋为中用的指导思想。本书可作为本科院校经济管理、国际商务和企业管理等相关专业的经济学原理课程教材，也可作为有兴趣学习经济学原理的相关人员的学习用书。
目录
Chapter 1 Introduction to Economics
1.1 Definitions of Economics
1.1.1 Adam Smith
1.1.2 Alfred Marshall
1.1.3 John Maynard Keynes
1.2 Ten Concepts of Economics
1.2.1 Concept #1 : Choice
1.2.2 Concept #2: Opportunity Cost
1.2.3 Concept #3: Marginal Analysis
1.2.4 Concept #4 : Incentive
1.2.5 Concept #5 : Trade
1.2.6 Concept #6 : Market
1.2.7 Concept #7 : Government
1.2.8 Concept #8 : Productivity
1.2.9 Concept #9 : Inflation
1.2.10 Concept #10: Short-run vs. Long-run
Key Concepts
Questions for Review
Supplementary Reading Nobel Prizes in Economics (1969--2000)
Chapter 2 Economic Analysis Framework
2.1 Microeconomics and Macroeconomics
2.1.1 Microeconomics
2.1.2 Macroeconomics
2.2 Positive Economics and Normative Economics
2.2.1 Positive Economics
2.2.2 Normative Economics
2.3 Goals of Economic Policy
2.3.1 Economic Growth
2.3.2 Full Employment
2.4 Economic System
2.4.1 Capitalism
2.4.2 Socialism
2.4.3 Mixed Economy
2.4.4 Planned Economy
2.4.5 Market Economy
2.5 Economic Analysis
2.5.1 General Equilibrium Analysis
2.5.2 Partial Equilibrium Analysis
Key Concepts
Questions for Review
Supplementary Reading New Method of Economic Analysis
Chapter 3 Demand, Supply and Elasticity
3.1 Demand
3.1.1 Determinants of Demand
3.1.2 Demand Curve
3.1.3 Shifts in Demand Curve
3.2 Supply
3.2.1 Determinants of Supply
3.2.2 Supply Curve
3.2.3 Shifts in Supply Curve
3.3 Market Equilibrium
3.3.1 Equilibrium Price
3.3.2 Changes in Equilibrium
3.4 Elasticity
3.4.1 Price Elasticity of Demand
3.4.2 The Total Revenue
3.4.3 Determinants of Demand Elasticity
3.4.4 Other Demand Elasticity
3.4.5 Price Elasticity of Supply
3.4.6 Determinants of Price Elasticity of Supply
Key Concepts
Questions for Review
……
Chapter 4 Theory of the Consumer
Chapter 5 Theory of the Firm
Chapter 6 Perfect Competition and Monopoly
Chapter 7 Monopolistic Competition and Oligopoly
Chapter 8 Game Theory and Information Economics
Chapter 9 National Income
Chapter 10 Inflation and Unemployment
Chapter 11 Economic Growth
Chapter |2 Aggregate Demand and Supply
Chapter 13 Short-run Economic Fluctuations
Chapter 14 China in the World Economy
Chapter 15 International Economics
参考文献
1.1 Definitions of Economics
1.1.1 Adam Smith
1.1.2 Alfred Marshall
1.1.3 John Maynard Keynes
1.2 Ten Concepts of Economics
1.2.1 Concept #1 : Choice
1.2.2 Concept #2: Opportunity Cost
1.2.3 Concept #3: Marginal Analysis
1.2.4 Concept #4 : Incentive
1.2.5 Concept #5 : Trade
1.2.6 Concept #6 : Market
1.2.7 Concept #7 : Government
1.2.8 Concept #8 : Productivity
1.2.9 Concept #9 : Inflation
1.2.10 Concept #10: Short-run vs. Long-run
Key Concepts
Questions for Review
Supplementary Reading Nobel Prizes in Economics (1969--2000)
Chapter 2 Economic Analysis Framework
2.1 Microeconomics and Macroeconomics
2.1.1 Microeconomics
2.1.2 Macroeconomics
2.2 Positive Economics and Normative Economics
2.2.1 Positive Economics
2.2.2 Normative Economics
2.3 Goals of Economic Policy
2.3.1 Economic Growth
2.3.2 Full Employment
2.4 Economic System
2.4.1 Capitalism
2.4.2 Socialism
2.4.3 Mixed Economy
2.4.4 Planned Economy
2.4.5 Market Economy
2.5 Economic Analysis
2.5.1 General Equilibrium Analysis
2.5.2 Partial Equilibrium Analysis
Key Concepts
Questions for Review
Supplementary Reading New Method of Economic Analysis
Chapter 3 Demand, Supply and Elasticity
3.1 Demand
3.1.1 Determinants of Demand
3.1.2 Demand Curve
3.1.3 Shifts in Demand Curve
3.2 Supply
3.2.1 Determinants of Supply
3.2.2 Supply Curve
3.2.3 Shifts in Supply Curve
3.3 Market Equilibrium
3.3.1 Equilibrium Price
3.3.2 Changes in Equilibrium
3.4 Elasticity
3.4.1 Price Elasticity of Demand
3.4.2 The Total Revenue
3.4.3 Determinants of Demand Elasticity
3.4.4 Other Demand Elasticity
3.4.5 Price Elasticity of Supply
3.4.6 Determinants of Price Elasticity of Supply
Key Concepts
Questions for Review
……
Chapter 4 Theory of the Consumer
Chapter 5 Theory of the Firm
Chapter 6 Perfect Competition and Monopoly
Chapter 7 Monopolistic Competition and Oligopoly
Chapter 8 Game Theory and Information Economics
Chapter 9 National Income
Chapter 10 Inflation and Unemployment
Chapter 11 Economic Growth
Chapter |2 Aggregate Demand and Supply
Chapter 13 Short-run Economic Fluctuations
Chapter 14 China in the World Economy
Chapter 15 International Economics
参考文献
