民航国内客票销售(第2版)
定价:¥39.80
作者: 何蕾
出版时间:2025-03
出版社:电子工业出版社
- 电子工业出版社
- 9787121500077
- 1-1
- 560190
- 平塑
- 16开
- 2025-03
- 301
- 188
- 交通运输
- 高职
内容简介
本书系统介绍了民航国内客票销售的理论与实务,包括客票销售基础知识、国内旅客运价、订座及订座系统、旅客订座记录、电子客票销售实务、民航特殊旅客客票销售、电子客票退票与变更、旅客运送服务。本书每章均有学习目标、思考与练习等,理论联系实际,以激发学生自主学习的积极性。__eol__本书可作为高等院校、职业院校航空服务、空中乘务、机场运行、民航运输等专业的教材,也可作为民航服务从业人员参考书。
目录
第1 章 客票销售基础知识 ············································································ 1__eol__1.1 民用航空的分类和特点 ····································································· 1__eol__1.1.1 民用航空的定义 ····································································· 1__eol__1.1.2 民用航空的分类 ····································································· 1__eol__1.1.3 民用航空运输的特点 ······························································· 3__eol__1.2 民用航空运输业务基础知识 ······························································· 4__eol__1.2.1 航路 ···················································································· 4__eol__1.2.2 航线 ···················································································· 5__eol__1.2.3 航班 ···················································································· 6__eol__1.2.4 班次 ···················································································· 6__eol__1.2.5 航班号 ················································································· 7__eol__1.2.6 班期时刻表 ··········································································· 8__eol__思考与练习1 ························································································· 8__eol__第2 章 国内旅客运价 ·················································································· 9__eol__2.1 民航运价 ······················································································· 9__eol__2.1.1 民航运价的定义 ····································································· 9__eol__2.1.2 民航运价的特点 ····································································· 9__eol__2.2 国内旅客运价的发展 ······································································· 10__eol__2.2.1 传统计划经济体制下的运价政策 ··············································· 10__eol__2.2.2 统一、调整票价时期的运价政策 ··············································· 11__eol__2.2.3 “禁折”与航线联营时期的运价政策 ········································· 12__eol__2.2.4 指导价格时期的运价政策 ························································ 12__eol__2.3 国内旅客运价的种类 ······································································· 13__eol__2.3.1 按服务等级 ·········································································· 13__eol__2.3.2 按旅程方式 ·········································································· 14__eol__2.3.3 按旅客类型 ·········································································· 14__eol__2.3.4 按折扣水平 ·········································································· 16__eol__2.3.5 税费 ··················································································· 17__eol__2.4 国内旅客运价的管理 ······································································· 18__eol__2.4.1 概述 ··················································································· 18__eol__2.4.2 国内航空旅客运价基准价及浮动幅度的确定 ································ 19__eol__2.5 国内旅客运价的使用规则 ································································· 22__eol__思考与练习2 ························································································ 22__eol__第3 章 订座及订座系统 ·············································································· 23__eol__3.1 订座系统概述 ················································································ 23__eol__3.1.1 订座的定义 ·········································································· 23__eol__3.1.2 订座的原则与要求 ································································· 23__eol__3.1.3 订座的流程 ·········································································· 24__eol__3.1.4 订座系统 ············································································· 25__eol__3.2 系统常用指令介绍 ·········································································· 29__eol__3.2.1 系统的进入与退出 ································································· 29__eol__3.2.2 航班信息查询 ······································································· 33__eol__3.2.3 公用信息 ····················