大学英语跨文化交际阅读教程
￥49.00定价
作者： 邢青，余劲草
出版时间：2021-08
出版社：电子科技大学出版社
- 电子科技大学出版社
- 9787564790790
- 1-1
- 420978
- 45233097-0
- 平装
- 16开
- 2021-08
- 380
- 204
- 文学
- 外国语言文学
- H319.37
- 英语
- 本科 研究生（硕士、EMBA、MBA、MPA、博士）
作者简介
内容简介
本教材面向具有大学英语四级水平及以上的学习者，旨在同步提升学习者的英语阅读能力和跨文化交际能力。文章选材突出文化差异，选取跨文化交流中容易引发交流障碍或理解冲突的题材，通过有趣的阅读材料，引导学生形成跨文化交流意识。同时，借助真实案例分析，让学生身临其境地去剖析、挖掘、研究跨文化交流中文化冲突的成因，培养学生的批判性思维能力，促使他们对本土文化进行反思，并增加对异域文化的理解与认同。精心设计的语言练习和特色文化实践项目确保本书集知识性趣味性于一体，同时兼顾英语综合能力和跨文化交际能力的培养。
目录
Unit One Thinking 1
Text A How East and West Think in Profoundly Different Ways 1
Text B How Knowledge About Different Cultures is Shaking the Foundations of Psychology 10
Unit Two Life 19
Text A How Different Cultures Understand Time 19
Text B The Fight Against Clothes Line Bans 30
Unit Three Technology 40
Text A Has Technology Changed Cultural Taste? 40
Text B Cell Phone Culture:How Cultural Differences Affect Mobile Use 50
Unit Four Health 59
Text A A Daunting Operation Offers Relife to Obese Teenagers 59
Text B Culture and Its Influence on Nutrition and Oral Health 68
Unit Five Business 81
Text A It's Never Been More Important for Big Companies to Listen to Local Communities 81
Text B How to Build Trust with Business Partners from Other Cultures 89
Unit Six Education 99
Text A Battle Hymn of the Tiger Mother and Its Western Echo 99
Text B The Happy Classroom:Grade Inflation Works 108
Unit Seven Food 121
Text A Chinese Foods 121
Text B Eating 130
Unit Eight Family 138
Text A Why Families Fight During Holidays138
Text B Cultural Differences in Family Dynamics 149
Unit Nine Marriage 159
Text A Preparing for Marriage 159
Text B Financial Responsibilities in Marriage 167
Unit Ten Entertainment 177
Text A Remember When The Oprah Winfrey Show Made Us Listen to Each Other 177
Text B The Effects of Entertainment on Society－Negative Influences of Media 186
Reference 196
Text A How East and West Think in Profoundly Different Ways 1
Text B How Knowledge About Different Cultures is Shaking the Foundations of Psychology 10
Unit Two Life 19
Text A How Different Cultures Understand Time 19
Text B The Fight Against Clothes Line Bans 30
Unit Three Technology 40
Text A Has Technology Changed Cultural Taste? 40
Text B Cell Phone Culture:How Cultural Differences Affect Mobile Use 50
Unit Four Health 59
Text A A Daunting Operation Offers Relife to Obese Teenagers 59
Text B Culture and Its Influence on Nutrition and Oral Health 68
Unit Five Business 81
Text A It's Never Been More Important for Big Companies to Listen to Local Communities 81
Text B How to Build Trust with Business Partners from Other Cultures 89
Unit Six Education 99
Text A Battle Hymn of the Tiger Mother and Its Western Echo 99
Text B The Happy Classroom:Grade Inflation Works 108
Unit Seven Food 121
Text A Chinese Foods 121
Text B Eating 130
Unit Eight Family 138
Text A Why Families Fight During Holidays138
Text B Cultural Differences in Family Dynamics 149
Unit Nine Marriage 159
Text A Preparing for Marriage 159
Text B Financial Responsibilities in Marriage 167
Unit Ten Entertainment 177
Text A Remember When The Oprah Winfrey Show Made Us Listen to Each Other 177
Text B The Effects of Entertainment on Society－Negative Influences of Media 186
Reference 196
