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出版时间:2011-08

出版社:人民邮电出版社

以下为《实用商务英语综合教程(初级)》的配套数字资源,这些资源在您购买图书后将免费附送给您:
  • 人民邮电出版社
  • 9787115259134
  • 1-4
  • 287365
  • 64210783-3
  • 平装
  • 16开
  • 2011-08
  • 156
  • 文学
  • 外国语言文学
  • 专业基础课
  • 高职
内容简介
《21世纪高等职业教育财经类规划教材·经济贸易类:实用商务英语综合教程(初级)》系列教材分为初级、中级、高级3册。《21世纪高等职业教育财经类规划教材·经济贸易类:实用商务英语综合教程(初级)》是套书的初级教材,本教材编写了8个单元,以“项目引领、任务驱动”的形式编写,每一个单元为一个项目,围绕一个话题,内容涉及接待客户、商务电话、商务会议、社交礼仪、工作职业、信息呈现、产品概述及公司介绍等,每个单元包括背景介绍、热身讨论、听说训练、阅读强化、语法复习、案例分析和实用写作7个模块,并在各模块中以任务的形式插入各种练习,全面培养学生听、说、读、写、译的能力。
《21世纪高等职业教育财经类规划教材·经济贸易类:实用商务英语综合教程(初级)》可以作为高职高专商务英语专业、国际贸易专业、国际商务专业的专业英语教材使用,也适合作为高职高专财经类院校英语课程的公共教材。
《21世纪高等职业教育财经类规划教材·经济贸易类:实用商务英语综合教程(初级)》附有听力材料的MP3录音光盘。另外,书后附有按字母顺序排列的总词汇表,标注了每个单词的音标,英文注释后括号中的数字表明单词或词组出现的章节。
目录
Unit 1 Meeting and Entertaining Clients
Listening & Speaking
Meeting and Receiving Clients
Reading
Intensive Reading: Corporate Entertainment
Fast Reading: Places You Should Avoid When Meeting Clients
Grammar & Usage
English Basic Sentence Patterns 英语基本句型
Practical Writing
Notes 便条

Unit 2 Telephoning
Listening & Speaking
Making and Answering Phone Calls
Reading
Intensive Reading: How to Make a Successful Phone Call
Fast Reading: How Much Do You Know About Telephone?
Grammar & Usage
Simple Present Tense 一般现在时
Practical Writing
Telephone Message 电话记录

Unit 3 Meetings
Listening & Speaking
Arranging and Organizing Meetings
Reading
Intensive Reading: Business Meeting Etiquette
Fast Reading: Having Meetings in Virtual Space
Grammar & Usage
Simple Past Tense 一般过去时
Practical Writing
Notices 通知

Unit 4 Social Manners
Listening & Speaking
Talking About Etiquette and Appropriate Table Manners
Reading
Intensive Reading: Workplace Social Etiquette
Fast Reading: International Business Etiquette Tips
Grammar & Usage
Simple Future Tense 一般将来时
Practical Writing
E-mail 电子邮件

Unit 5 Jobs and Careers
Listening & Speaking
Talking About Jobs
Reading
Intensive Reading: Developing a Job Description
Fast Reading: Migrant Workers Stay Home
Grammar & Usage
Present Progressive 现在进行时
Practical Writing
Resume 简历

Unit 6 Presenting Information
Listening & Speaking
Making A Good Presentation
Reading
Intensive Reading: The Art of Oral Presentation
Fast Reading: Presentation for the 6th CICGF and Ningbo Trade Mart
Grammar & Usage
Past Progressive 过去进行时
Practical Writing
Poster 海报

Unit 7 Products
Listening & Speaking
Developing and Launching New Products
Reading
Intensive Reading: The Product Life Cycle
Fast Reading: New Products Development Process
Grammar & Usage
Future Progressive 将来进行时
Practical Writing
Memo 备忘录

Unit 7 Company
Listening & Speaking
Cooperating Between Companies Introducing The Structure of Companies
Reading
Intensive Reading: Walmart Needs to Inject More Creativity for Growth
Fast Reading: Types of Business Organization
Grammar & Usage
Present Perfect Tense 现在完成时
Practical Writing
Fax 传真
Appendix Vocabulary