ideas about
 globalisation
 Reading: The advantages
 and disadvantages of
 globalisation
 Phone rage
 Listening: The dangers and
 benefits of globalisation
 Words to describe
 ways of entering
 new markets
 Comparing
 Managing
 telephone calls
 page 6
 Fortune Garments:
 Solve the problems
 of a global company
 Writing: memo
 Taking part in
 meetings
 page 14
 Talk about your
 favourite brands
 Discuss three
 authentic product
 promotions
 Reading: Fashion Piracy
 Listening: An interview with
 a marketing specialist
 Words that go with
 brand
 Past simple and
 present perfect
 Caferoma: Solve
 the problems of a
 leading brand
 Writing: memo
 page 2z
 Describe likes
 and dislikes
 about travelling
 Reading: A promotional
 letter／a leaflet
 Air rage
 Listening: An interview with
 a customer services trainer
 English and
 American travel
 words
 Countable and
 uncountable nouns
 will
 Making
 arrangements
 on the
 telephone
 The team-building
 seminar: Make
 arrangements for
 participants
 Writing: e-mail
 Starting
 presentations
 page 30
 Discuss authentic
 advertisements
 Discuss good and
 bad adverti引ng
 practices
 Reading: Outdoor
 advertising
 Listening: An interview with
 a marketing manager
 Words and
 expressions for
 talking about
 advertising
 Articles: o, on, the
 Focus Advertising:
 Create and present
 an advertising
 campaign
 Writing: summary
 page 38
 Choose the most
 important
 qualities for job
 candidates
 Describe bad
 experiences at work
 Reading: How to select the
 best candidates
 一一～一一．～～－～－－．－．～．一一
 Words to describe
 personal character
 Listening: An interview with
 experienced job interviewer
 Managing
 meetings
 Questions
 Slim Gyms: Choose
 the best candidate
 for the job of
 General Manager
 Writing: promotional
 leaflet
 page 46
 Talk about
 imported and
 exported goods
 Complete a chart
 about national
 wealth
 Reading: A letter of credit
 Listening: An interview with
 an expert on negotiating
 Words for talking
 about international
 Negotiating
 trade
 Conditions
 Ashbury Guitars:
 Negotiate a deal with
 an overseas guitar
 manufacturer
 Writing: fax
 Match famous
 inventors to their
 inventions
 Discuss strange
 but real inventions
 and innovations
 Reading: Innovation and the
 market
 Positive and
 negative words to
 ～一一～～～
 Presenting
 Page 54
 Listening: An interview with
 an expert on presentations
 describe inventions
 Passives
 International
 Leatherware:
 乡reate a design
 ror an international
 competition
 Writing: news article
 Rank status
 symbols in order of
 importance
 Reading: Flexibility in the
 workplace
 page 62
 Words and
 expressions to
 describe types of
 company
 Noun combinations
 Socialising
 Listening: An interview with
 a project manager
 Farecleal Travel Agency:
 Reorganise the
 structure, layout and
 working practices of
 a travel company
 Writing: report
 ．班翻峨困．．．困面口．．．．．．．．．．
 Do a quiz and
 discuss attitudes
 to money
 Reading: Three stock
 market speculations
 Describing trends
 Dealing with
 figures
 page 70
 Listening: An interview with
 a bank director
 Angel Investments:
 Raise the money to
 finance a new
 旧venhon
 Writing: report
 Discuss ethics at
 work
 Rank a list of
 unethical activities
 Reading: Blowing whistle on
 big tobacco
 Problem-solving
 page 78
 Listening: An interview with
 a senior manager
 Words to do with
 honesty and
 dishonesty
 Narrating
 page 86
 Discuss attitudes
 to change in
 general and at
 work
 Rank stressful
 situations
 Reading: A CEO's views on
 managing change
 Listening: An interview with
 anindependent
 management consultant
 Words for describing
 meetings
 Reporting
 Meetings
 MetroC Agree on
 changes at a
 company that has
 been taken over
 Writing: action
 minutes
 Decision-making
 page 94
 Define strategy
 and discuss who
 should be
 involved in
 making strategy
 Reading: The advantages
 and disadvantages of a
 merger
 Listening: An interview with
 the head of a worldwide
 organisation
 Words for talking
 about business
 strategies
 Dependent
 prepo引tions
 Texan Chicken:
 Work out a strategy
 to save a failing fast
 food company
 Writing: press
 release
 Discuss the
 importance of
 cultural awareness
 in business
 Reading: Doing business
 across cultures
 Modal verbs
 Social English
 page ioz
 Listening: An interview with
 an expert on cultural
 awareness
 Visitors from China
 Plan a visit by a
 Chinese
 manufacturer
 Writing: fax
 page im
 Discuss the
 qualities of good
 leadership
 Reading: Profile of a leading
 chief executive
 Listening: An interview with
 a leading chief executive
 Words to describe
 character
 Relative clauses
 Leading a team
 Orbit Records:
 Discuss ideas to
 save a failing
 music retailer
 Writing: letter
 page 118
 Do a quiz on
 how competitive
 you are
 Reading: Strategies to gain
 a competitive advantage
 Listening: An interview with
 a senior executive about
 competition
 Words and
 expressions for
 talking about
 competition
 殆Iking about
 the future
 Negotiating
 City Plaz
 Work ou
 compett
 for a ho
 Writing
 Complaining on
 the telephone
 page 126
 Discuss different
 ways of measuring
 quality
 Reading: New style quality
 Listening: Two interviews
 about defective products
 Words for talking
 about quality control
 and customer
 services,
 Prepositions of time
 Western Airport:
 Work out an action
 plan following
 complaints from
 passengers
 Writing: memo