汽车服务与营销英语 / 高等职业教育汽车专业“双证课程”培养方案规划教材
¥23.80定价
作者: 黄星,王宏主编
出版时间:2011-09
出版社:人民邮电出版社
- 人民邮电出版社
- 9787115259752
- 1-4
- 232378
- 64210803-9
- 平装
- 16开
- 2011-09
- 243
- 150
- 管理学
- 工商管理
- F7
- 汽车营销与服务
- 高职
内容简介
本书在内容选择上力求贴近企业,贴近实际,贴近岗位,在教学设计上力求“实用、好用、可用、能用得上”,并做到通俗、易懂、好学、能用。
本书共8个单元,每个单元都围绕汽车服务与营销展开,并尽量能反映一些与岗位紧密结合的实用英语内容。
本书既可作为高职高专院校的专业英语教材,也可用作企业培训,还可供相关的教师和学生及技术人员的自学参考。
目录
Unit 1 Introduction to Automobiles Part Ⅰ. Practical Reading Passage A Notes New Words Phrases and Expressions Passage B New Words Phrases and Expressions Part Ⅱ. Put in Use Part Ⅲ. Simulated Writing Part Ⅳ. Speaking and Listening Speaking Listening Part Ⅴ. Translation Part Ⅵ. Career SalonUnit 2 How to Become a Salesman Part Ⅰ. Practical Reading Passage A Notes New Words Phrases and Expressions Passage B New Words Phrases and Expressions Part Ⅱ. Put in Use Part Ⅲ. Simulated Writing Part Ⅳ. Speaking and Listening Speaking Listening Part Ⅴ. Translation Part Ⅵ. Career SalonUnit 3 Introduction to Car Dealer & Service Manager Part Ⅰ. Practical Reading Passage A Notes New Words Phrases and Expressions Passage B New Words Phrases and Expressions Part Ⅱ. Put in Use Part Ⅲ. Simulated Writing Part Ⅳ. Speaking and Listening Speaking Listening Part Ⅴ. Translation Part Ⅵ. Career SalonUnit 4 Introduction to Sales Training Part Ⅰ. Practical Reading Passage A Notes New Words Phrases and Expressions Passage B New Words Phrases and Expressions Part Ⅱ. Put in Use Part Ⅲ. Simulated Writing Part Ⅳ. Speaking and Listening Speaking Listening Part Ⅴ. Translation Part Ⅵ Career SalonUnit 5 Introduction to Auto Insurance Part Ⅰ. Practical Reading Passage A Notes New Words Phrases and Expressions Passage B New Words Phrases and Expressions Part Ⅱ. Put in Use Part Ⅲ. Simulated Writing Part Ⅳ. Speaking and Listening Speaking Listening Part Ⅴ. Translation Part Ⅵ Career SalonUnit 6 Introduction to Automobile Estimate Part Ⅰ. Practical Reading Passage A Notes New Words Phrases and Expressions Passage B New Words Phrases and Expressions Part Ⅱ. Put in Use Part Ⅲ. Simulated Writing Part Ⅳ. Speaking and Listening Speaking Listening Part Ⅴ. Translation Part Ⅵ Career SalonUnit 7 Automobile Maintenance and Repair Part Ⅰ. Practical Reading Passage A Notes New Words Phrases and Expressions Passage B New Words Phrases and Expressions Part Ⅱ. Put in Use Part Ⅲ. Simulated Writing Part Ⅳ. Speaking and Lisenting Speaking Listening Part Ⅴ. Translation Part Ⅵ Career SalonUnit 8 Role and Duty of a Receptionist Part Ⅰ. Practical Reading Passage A Notes New Words Phrases and Expressions Passage B New Words Phrases and Expressions Part Ⅱ. Put in Use Part Ⅲ. Simulated Writing Part Ⅳ. Speaking and Listening Speaking Listening Part Ⅴ. Translation Part Ⅵ Career Salon附录1 Glossary附录2 Phrases and Expressions附录3 课文译文及翻译答案