- 航空工业出版社
- 9787802437982
- 1版
- 221799
- 68254526-4
- 2019-08
- 管理学
- 工商管理
- F71
- 工商管理类
- 高职
内容简介
本书共分为10个单元,每个单元紧紧围绕一个主题展开,全书共涵盖了工作与职责、商务会议、商务旅行、商务宴请、商务谈判、贸易会展、市场营销、客户服务、人力资源、电子商务等商务活动中最为重要的10个领域。本书非常适合作为各类职业院校商务英语专业及相关专业的教材,也适合作为涉外商务工作人员和商务英语学习者的参考资料。
目录
UNIT 1 Jobs and Responsibilities
Warm-up
Listening & Speaking
Dialogues
Situational Dialogue
Passage
Language Focus
Easy Time
Reading
Lead-in
Reading
New Words and Expressions
Notes
Exercises
Writing
Writing Skills
Useful Expressions
Exercise
UNIT 2 Business Meetings
Warm-up
Listening & Speaking
Dialogues
Situational Dialogue
Passage
Language Focus
Easy Time
Reading
Lead-in
Reading
New Words and Expressions
Notes
Exercises
Writing
Writing Skills
Useful Expressions
Exercise
UNIT 3 Business Travel
Warm-up
Listening & Speaking
Dialogues
Situational Dialogue
Passage
Language Focus
Easy Time
Reading
Lead-in
Reading
New Words and Expressions
Notes
Exercises
Writing
Writing Skills
Useful Expressions
Exercise
UNIT 4 Business Dinner
Warm-up
Listening & Speaking
Dialogues
Situational Dialogue
Passage
Language Focus
Easy Time
Reading
Lead-in
Reading
New Words and Expressions
Notes
Exercises
Writing
Writing Skills
Useful Expressions
Exercises
UNIT 5 Business Negotiation
Warm-up
Listening & Speaking
Dialogues
Situational Dialogue
Passage
Language Focus
Easy Time
Reading
Lead-in
Reading
New Words and Expressions
Notes
Exercises
Writing
Writing Skills
Useful Expressions
Exercise
UNIT 6 Trade Fairs
Warm-up
Listening & Speaking
Dialogues
Situational Dialogue
Passage
Language Focus
Easy Time
Reading
Lead-in
Reading
New Words and Expressions
Notes
Exercises
Writing
Writing Skills
Exercises
UNIT 7 Marketing
Warm-up
Listening & Speaking
Dialogues
Situational Dialogue
Passage
Language Focus
Easy Time
Reading
Lead-in
Reading
New Words and Expressions
Notes
Exercises
Writing
Writing Skills
Useful Expressions
Exercises
UNIT 8 Customer Service
Warm-up
Listening & Speaking
Dialogues
Situational Dialogue
Passage
Language Focus
Easy Time
Reading
Lead-in
Reading
New Words and Expressions
Notes
Exercises
Writing
Writing Skills
Useful Expressions
Exercises
UNIT 9 Human Resources
Warm-up
Listening & Speaking
Dialogues
Situational Dialogue
Passage
Language Focus
Easy Time
Reading
Lead-in
Reading
New Words and Expressions
Notes
Exercises
Writing
Writing Skills
Useful Expressions
Exercises
UNIT 10 E-Business
Warm-up
Listening & Speaking
Dialogues
Situational Dialogue
Passage
Language Focus
Easy Time
Reading
Lead-in
Reading
New Words and Expressions
Notes
Exercises
Writing
Writing Skills
Useful Expressions
Exercises
Glossary
Unit 1
Unit 2
Unit 3
Unit 4
Unit 5
Unit 6
Unit 7
Unit 8
Unit 9
Unit 10
Warm-up
Listening & Speaking
Dialogues
Situational Dialogue
Passage
Language Focus
Easy Time
Reading
Lead-in
Reading
New Words and Expressions
Notes
Exercises
Writing
Writing Skills
Useful Expressions
Exercise
UNIT 2 Business Meetings
Warm-up
Listening & Speaking
Dialogues
Situational Dialogue
Passage
Language Focus
Easy Time
Reading
Lead-in
Reading
New Words and Expressions
Notes
Exercises
Writing
Writing Skills
Useful Expressions
Exercise
UNIT 3 Business Travel
Warm-up
Listening & Speaking
Dialogues
Situational Dialogue
Passage
Language Focus
Easy Time
Reading
Lead-in
Reading
New Words and Expressions
Notes
Exercises
Writing
Writing Skills
Useful Expressions
Exercise
UNIT 4 Business Dinner
Warm-up
Listening & Speaking
Dialogues
Situational Dialogue
Passage
Language Focus
Easy Time
Reading
Lead-in
Reading
New Words and Expressions
Notes
Exercises
Writing
Writing Skills
Useful Expressions
Exercises
UNIT 5 Business Negotiation
Warm-up
Listening & Speaking
Dialogues
Situational Dialogue
Passage
Language Focus
Easy Time
Reading
Lead-in
Reading
New Words and Expressions
Notes
Exercises
Writing
Writing Skills
Useful Expressions
Exercise
UNIT 6 Trade Fairs
Warm-up
Listening & Speaking
Dialogues
Situational Dialogue
Passage
Language Focus
Easy Time
Reading
Lead-in
Reading
New Words and Expressions
Notes
Exercises
Writing
Writing Skills
Exercises
UNIT 7 Marketing
Warm-up
Listening & Speaking
Dialogues
Situational Dialogue
Passage
Language Focus
Easy Time
Reading
Lead-in
Reading
New Words and Expressions
Notes
Exercises
Writing
Writing Skills
Useful Expressions
Exercises
UNIT 8 Customer Service
Warm-up
Listening & Speaking
Dialogues
Situational Dialogue
Passage
Language Focus
Easy Time
Reading
Lead-in
Reading
New Words and Expressions
Notes
Exercises
Writing
Writing Skills
Useful Expressions
Exercises
UNIT 9 Human Resources
Warm-up
Listening & Speaking
Dialogues
Situational Dialogue
Passage
Language Focus
Easy Time
Reading
Lead-in
Reading
New Words and Expressions
Notes
Exercises
Writing
Writing Skills
Useful Expressions
Exercises
UNIT 10 E-Business
Warm-up
Listening & Speaking
Dialogues
Situational Dialogue
Passage
Language Focus
Easy Time
Reading
Lead-in
Reading
New Words and Expressions
Notes
Exercises
Writing
Writing Skills
Useful Expressions
Exercises
Glossary
Unit 1
Unit 2
Unit 3
Unit 4
Unit 5
Unit 6
Unit 7
Unit 8
Unit 9
Unit 10