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出版时间:2016年6月

出版社:科学出版社

以下为《大学英语口语应用能力测试手册——实用英语》的配套数字资源,这些资源在您购买图书后将免费附送给您:
  • 科学出版社
  • 9787030487094
  • 1-1
  • 169898
  • 42213018-7
  • 平装
  • 16开
  • 2016年6月
  • 330
  • 208
  • 文学
  • 外国语言文学
  • H319.9
  • 各专业
  • 本专科
内容简介
本书采用新的口语测试理念,采用日常会话、概括叙述、小组讨论等形式,促使学生就所学的专业英语材料展开英语交际,提升口语表达能力。本书覆盖经济管理、物流、会计、人力资源管理、法律、市场营销等多个学科的英语交际,为这些领域的教学进行针对性测评服务,是一本适合专业英语老师布置课外学生口语练习的教学辅助材料。
目录
Chapter 1 Finance
Module 1 Banking (1)
Module 2 Banking (2)
Module 3 Stock Market (1)
Module 4 Stock Market (2)
Module 5 Futures & Economic Moat
Module 6 Monetary Market
Module 7 Inflation
Module 8 Internet Finance
Module 9 Investment (1)
Module 10 Investment (2)
Module 11 Economic Development
Module 12 Green Finance
Module 13 Industries
Module 14 Monetary Market
Module 15 International Economy
Module 16 Terminology in Economy

Chapter 2 International Business
Module 1 E-commerce (I)
Module 2 E-commerce (2)
Module 3 Trade Fair (1)
Module 4 Trade Fair (2)
Module 5 Factory Tour (1)
Module 6 Factory Tour (2)
Module 7 Business Negotiation (1)
Module 8 Business Negotiation (2)
Module 9 Business Negotiation (3)
Module 10 Business Negotiation (4)
Module 11 Claim & Settlement (1)
Module 12 Claim & Settlement (2)
Module 13 After-sale Service (1)
Module 14 After-sale Service (2)
Module 15 After-sale Service (3)
Module 16 After-sale Service (4)

Chapter 3 Logistics
Module 1 Logistics Management (1)
Module 2 Logistics Management (2)
Module 3 Logistics Engineering
Module 4 Purchasing Management
Module 5 Quality Management
Module 6 Transportation
Module 7 Inventory
Module 8 Customer Service (1)
Module 9 Customer Service (2)
Module 10 International Logistics
Module 11 Supply Chain Management (1)
Module 12 Supply Chain Management (2)
Module 13 Inventory Management
Module 14 Business Planning
Module 15 Forecast Distribution
Module 16 Business Logistics

Chapter 4 Accounting
Module 1 Working Capital
Module 2 Cash Flow Analysis
Module 3 Initial Public Offering
Module 4 Balance Sheet
Module 5 Target Market
Module 6 Branding
Module 7 Sales Promotion
Module 8 Advertising
Module 9 Assets and Liabilities
Module 10 Bookkeeping
Module 11 Accounting Ethics
Module 12 Depreciation
Module 13 Marketing Research
Module 14 Market Segmentation
Module 15 Marketing Mix
Module 16 Marketing——Pricing Strategy

Chapter 5 Information
Module 1 Computer Science and Technology (1)
Module 2 Computer Science and Technology (2)
Module 3 Computer Science and Technology (3)
Module 4 Information Engineering (1)
Module 5 Information Engineering (2)
Module 6 Information Engineering (3)
Module 7 Information Engineering (4)
Module 8 Intemet of Things Engineering
Module 9 Information Management & Information System (1)
Module 10 information Management & Information System (2)
Module 11 Information Management & Information System (3)
Module 12 Information Management & Information System (4)
Module 13 E-commerce (1)
Module 14 E-commerce (2)
Module 15 E-commerce (3)
Module 16 E-commerce (4)

Chapter 6 Human Resources
Module 1 Employee Training & Development
Module 2 Human Resources Management (1)
Module 3 Human Resources Management (2)
Module 4 Human Resources Management (3)
Module 5 Performance Management
Module 6 Job Analysis
Module 7 Employee Compensation (1)
Module 8 Employee Compensation (2)
Module 9 Labor Market
Module 10 Performance Review (1)
Module 11 Performance Review (2)
Module 12 Performance Review (3)
Module 13 Labor Protection
Module 14 Labor Relation (1)
Module 15 Labor Relation (2)
Module 16 Circulation
References