前言
Unit 1　A Brief Introduction to Tourism
　Listening　 Situation 1　 Interviewing for the Job as a Tourist Guide
　　Situation 2　Talking about How to Make a Good First Impression
　Speaking　 Situation 3　Being Asked about Education Experience at an Interview
　　Situation 4　Being Asked about Work Objectives at an Interview
　Reading　　Passage 1　 Tourism in China
　　Passage 2　 A Brief History of Tourism
　　Passage 3　 Tourism and Hotel Industry
　Writing　　Resume
　Workplace Project
　Career Salon
　New Words and Expressions
Unit 2　Operation and Management of Travel Agencies
　Listening　 Situation 1　Meeting Foreign Tourists at the Airport
　　Situation 2　Checking in at the Airport as a Guide for foreign Tourists
　Speaking　 Situation 3　Seeing off a Manager of a Foreign Travel Service in the Hotel
　　Situation 4　Seeing off Foreign Tourists at the Airport
　Reading　　Passage 1　　How Do Travel Agencies Operate.'?
　　Passage 2　 The 10 Best Travel Companies to Work for
　　Passage 3　 Some Special Travel Companies You May Be Interested in
　Writing　　An Application Letter
　　Reply to the Application Letter
　Workplace Project
　Career Salon
　New Words and Expressions
Unit 3　Hospitality Culture
　Listening　 Situation 1　Making Hotel Reservations by Telephone
　　Situation 2　Checking in at a Hotel
　Speaking　 Situation 3　Booking a Flight by Telephone
　　Situation d　Booking a Connecting Flight
　Reading　　Passage 1　 Hospitality Industry
　　Passage 2　 Motel
　　Passage 3　 Hilton Hotels & Resorts
　Writing　　A Letter of Inquiry
　　Reply to the Inquiry Letter
　Workplace Project
　Career Salon
　New Words and Expressions
Unit 4　Basic Guidelines for Travelers I
　Listening　 Situation 1　Meeting Foreign Tourists in a Scenic Spot
　　Situation 2　Talking about the Job as a Good Guide
　Speaking　 Situation 3　Exchanging Money
　　Situation g　Cashing Traveler's Checks
　Reading　　Passage 1　 For Young People Traveling to Europe
　　Passage 2　 The Best Places to Visit in Europe
　　Passage 3　 A Safe Trip Abroad
　Writing　　Tour Advertisement
　Workplace Project
　Career Salon
　New Words and Expressions
Unit 5　Exhibition Tourism
　Listening　 Situation 1　Introducing a Tour Plan to Customers
　　Situation 2　Talking about ""Dos"" and ""Don'ts"" for Exhibitors
　Speaking　 Situation 3　Asking for Information about the Price of a Booth
　　Situation 4　Making a Booth Reservation at an Exhibition
　Reading　　Passage 1　 MICE Tourism in China
　　Passage 2　 Sanya: Creating a Paradise for MICE
　　Passage 3　 Three New Strategies to Boost MICE Visitor Numbers
　Writing　　A Complaint Letter
　　Reply to the Complaint Letter
　Workplace Project
　Career Salon
　New Words and Expressions
Unit 6　Tourism Marketing
　Listening　 Situation 1　Inquiring about One-day-trip by Phone
　　Situation 2　Talking about How to Become a Good Travel Agent
　Speaking　 Situation 3　Talking about the Food Festival
　　Situation 4　Talking about the Beer Festival
　Reading　　Passage 1　 Tourism Marketing
　　Passage 2　 Consumer-based Branding for Australia in an Emerging Market
　　Passage 3　 Future Research Directions in Tourism Marketing
　Writing　　Memo
　Workplace Project
　Career Salon
　New Words and Expressions
Unit 7　Tourism Etiquette
　Listening　 Situation 1　Ordering at a Restaurant
　　Situation 2　Keeping an Eye on Table Manners
　Speaking　 Situation 3　Applying for Visa in Foreign Affairs Office
　　Situation 4　Inquiring for Visa Application by Telephone
　Reading　　Passage 1　 Cultural Diversity: Dietary Habits of Mexican-Americans
　　Passage 2　 Etiquette in Europe
　　Passage 3　 Cultural Etiquette in Australia
　Writing　　Agenda for a Minnan Trip
　Workplace Project
　Career Salon
　New Words and Expressions
Unit 8　Leisure Tourism
　Listening　 Situation 1　Talking about Cultural Differences
　　Situation 2　Preparing for Traveling Abroad
　Speaking　 Situation 3　Delivering a Welcome Speech
　　Situation 4　Delivering a Farewell Speech
　Reading　　Passage 1　 China's Leisure Industry
　　Passage 2　 The Leisure Industry
　　Passage 3　 12 Tips for Successful Travel Agency Presentations
　Writing　　An Abstract for a Thesis
　Workplace Project
　Career Salon
　New Words and Expressions
Appendix Ⅰ　Key to Exercises
Appendix Ⅱ　Scripts for Listening
Appendix Ⅲ　Chinese Translation of the Reading Passages
Appendix Ⅳ　Glossary