- 高等教育出版社
- 9787040121605
- 1
- 0063150753-0
- 16开
- 200
内容简介
本书是行业英语系列教材中的一本。本书从最基小的常识入手,介绍了有关会展业的主要建构要素。从选址、确定主题到布展、会务等各个环竹都有较详细的介绍。本书通过形式多样的练习,使学生既可系统地学习到会展专业知识,又能增加语言实践的机会,从而建立起良好的职业准备和较高的职业素质。
目录
目录
UNIT 1 Exhibition and Convention
UNIT 2 Size and Location
UNIT 3 Theme and Procedures
UNIT 4 Coordination and Preparation
UNIT 5 Agenda and Hosting
UNIT 6 Sponsor and Promotion
UNIT 7 Reception and Etiquette
APPENDIX Key to Exercises
UNIT 1 Exhibition and Convention
UNIT 2 Size and Location
UNIT 3 Theme and Procedures
UNIT 4 Coordination and Preparation
UNIT 5 Agenda and Hosting
UNIT 6 Sponsor and Promotion
UNIT 7 Reception and Etiquette
APPENDIX Key to Exercises
UNIT 1 Exhibition and Convention
UNIT 2 Size and Location
UNIT 3 Theme and Procedures
UNIT 4 Coordination and Preparation
UNIT 5 Agenda and Hosting
UNIT 6 Sponsor and Promotion
UNIT 7 Reception and Etiquette
APPENDIX Key to Exercises
UNIT 1 Exhibition and Convention
UNIT 2 Size and Location
UNIT 3 Theme and Procedures
UNIT 4 Coordination and Preparation
UNIT 5 Agenda and Hosting
UNIT 6 Sponsor and Promotion
UNIT 7 Reception and Etiquette
APPENDIX Key to Exercises















