商务活动现场口语 / 全国高职高专规划教材·国际贸易系列
￥32.00定价
作者： 夏宁满
出版时间：2012-02
出版社：北京大学出版社
- 北京大学出版社
- 9787301191507
- 1-1
- 96496
- 63158776-3
- 平装
- 16开
- 2012-02
- 371
- 244
- 文学
- 外国语言文学
- H369.9
- 经济
作者简介
内容简介
本教材以宁波服装进出口公司开展商务业务为背景，以公司经理马成接待外商约翰逊先生的全过程为主线，按照接待-谈判-休闲的一般顺序安排教材内容，并在各关键环节给出具体的商务建议和注释。各单元的设计按照以下顺序进行：对话训练（按照情景步骤设置），话题阅读（与主题密切相关），有效句子（根据情景步骤设置），实战演练（根据情景步骤设置），课后作业（根据关键情景步骤设置），问题思考（与主题密切相关），反馈评价（根据单元目标设置）。主要内容包括：商务接待、商务谈判、商务休闲、核心商务话题四大模块，29个单元。
目录
Module 1 Receiving Foreign Guests
Procedure 1 Receiving at the Airport
Procedure 2 Hotel Services
Procedure 3 Daily Living Services
Procedure 4 Meeting at the Office
Procedure 5 Attending Commodities Fair
Procedure 6 Establishing Initial Business Relations
Module 2 Business Negotiation
Procedure 1 Collect Related Information
Procedure 2 Inquiry and Offer
Procedure 3 Acceptance and Order
Procedure 4 Payment and Delivery
Procedure 5 Packing and Shipment
Procedure 6 Inspection and Insurance
Procedure 7 Agency and Contract
Procedure 8 Claims and Settlement
Procedure 9 After-sales Services
Module 3 Business Entertainment
Procedure 1 To Conduct a Tour for Guests
Procedure 2 To Shop in the Specialty Stores
Procedure 3 To Play Outdoor Sports
Procedure 4 Farewell
Module 4 Essential Business Talks
Procedure 1 City Impression
Procedure 2 Environment Protection
Procedure 3 Financial Crisis
Procedure 4 Cultural Differences
Procedure 5 Interests and Hobbies
Procedure 1 Receiving at the Airport
Procedure 2 Hotel Services
Procedure 3 Daily Living Services
Procedure 4 Meeting at the Office
Procedure 5 Attending Commodities Fair
Procedure 6 Establishing Initial Business Relations
Module 2 Business Negotiation
Procedure 1 Collect Related Information
Procedure 2 Inquiry and Offer
Procedure 3 Acceptance and Order
Procedure 4 Payment and Delivery
Procedure 5 Packing and Shipment
Procedure 6 Inspection and Insurance
Procedure 7 Agency and Contract
Procedure 8 Claims and Settlement
Procedure 9 After-sales Services
Module 3 Business Entertainment
Procedure 1 To Conduct a Tour for Guests
Procedure 2 To Shop in the Specialty Stores
Procedure 3 To Play Outdoor Sports
Procedure 4 Farewell
Module 4 Essential Business Talks
Procedure 1 City Impression
Procedure 2 Environment Protection
Procedure 3 Financial Crisis
Procedure 4 Cultural Differences
Procedure 5 Interests and Hobbies
