前辅文
 Unit 1 Globalization and Intercultural Communication
  Part 1 Warm Up
  Part 2 Readings
   Passage 1 What Is Globalization
   Passage 2 Thinking Globally
   Passage 3 What Is Intercultural Communication
  Part 3 Exercises
  Part 4 Additional Reading
   Jack Ma Brings Alibaba to the U.S.
 Unit 2 Communication and Culture
  Part 1 Warm Up
  Part 2 Readings
   Passage 1 A Wide-Angle View of Communication
   Passage 2 What Culture Means to Us
   Passage 3 Images of Culture
  Part 3 Exercises
  Part 4 Additional Reading
   Functions of Culture
 Unit 3 Verbal Communication
  Part 1 Warm Up
  Part 2 Readings
   Passage 1 Verbal Language in Intercultural Communication
   Passage 2 Direct and Indirect Communication Styles
   Passage 3 Addressing People
  Part 3 Exercises
  Part 4 Additional Reading
   Cultural Differences in Verbal Communication
 Unit 4 Nonverbal Communication
  Part 1 Warm Up
  Part 2 Readings
   Passage 1 The Basics of Nonverbal Communication
   Passage 2 Kinesics and Proxemics
   Passage 3 Paralanguage and Chronemics
  Part 3 Exercises
  Part 4 Additional Reading
   Do’s and Taboos: Cultural Aspects of International Business
 Unit 5 Cultural Values
  Part 1 Warm Up
  Part 2 Readings
   Passage 1 The Role of Values in Intercultural Communication
   Passage 2 Patterns of Friendship
   Passage 3 Family Structure
  Part 3 Exercises
  Part 4 Additional Reading
   Hofstede-Bond Research on Cultural Value Orientations
 Unit 6 Culture Shock
  Part 1 Warm Up
  Part 2 Readings
   Passage 1 What Is Culture Shock
   Passage 2 Symptoms and Effects of Culture Shock
   Passage 3 Constructing Adaptive Cultural Transformation Competence
  Part 3 Exercises
  Part 4 Additional Reading
   Why is Reverse Culture Shock Worse than Culture Shock
 Unit 7 Intercultural Communication Competence
  Part 1 Warm Up
  Part 2 Readings
   Passage 1 Intercultural Communication Competence
   Passage 2 Potential Barriers to Effective Intercultural Communication
   Passage 3 Improving Intercultural Communication
  Part 3 Exercises
  Part 4 Additional Reading
   Cultural Literacy: Understanding and Respect for the Cultural Aspects of Sustainability
 Unit 8 Intercultural Communication for Education
  Part 1 Warm Up
  Part 2 Readings
   Passage 1 Intercultural Communication in Higher Education Context: Pedagogical and Personal Imperatives
   Passage 2 Intercultural Pedagogy: The Role of Education in Intercultural Communication
   Passage 3 Multicultural Education: Learning Styles in a Multicultural Classroom
  Part 3 Exercises
  Part 4 Additional Reading
   Chinese Students Adjust to American Education:When East Meets West, Differences Abound
 Unit 9 Intercultural Communication for Business
  Part 1 Warm Up
  Part 2 Readings
   Passage 1 Cross-cultural Solutions for International Business
   Passage 2 Ten Strategies for Success Abroad
   Passage 3 Intercultural Communication in the Global Workplace
  Part 3 Exercises
  Part 4 Additional Reading
   Culture in Advertising
 Unit 10 Intercultural Communication For Cyberspace
  Part 1 Warm Up
  Part 2 Readings
   Passage 1 Living Language
   Passage 2 The Impact of New Media on Intercultural Communication
   Passage 3 The Role of Social Media in Intercultural Learning
  Part 3 Exercises
  Part 4 Additional Reading
   Globalization, Networking and Intercultural Communication
 Bibliography