项目一 网店美工入门基础 ············································································· 1__eol__任务 1 网店美工的概念 ··········································································· 2 __eol__任务引入 ························································································· 2 __eol__知识准备 ························································································· 2 __eol__一、了解网店美工 ············································································· 2__eol__二、了解网店装修的作用 ···································································· 3 __eol__三、网店美工图片的文件格式 ······························································ 4 __eol__任务总结 ························································································· 5 __eol__任务 2 网店美工的配色 ··········································································· 5__eol__ 任务引入 ························································································· 5 __eol__知识准备 ························································································· 5 __eol__一、色彩的基础知识 ·········································································· 5 __eol__二、色彩搭配的技巧 ·········································································· 7 __eol__任务总结 ························································································· 9 __eol__任务 3 商品拍摄 ···················································································· 9__eol__任务引入 ························································································· 9__eol__知识准备 ························································································· 9__eol__ 一、选择摄影器材 ············································································· 9 __eol__二、摄影技巧 ················································································· 10 __eol__三、摄影中的基本构图 ····································································· 11 __eol__任务总结 ······················································································· 12 __eol__项目总结 ····························································································· 12__eol__项目实战 ····························································································· 12__eol__实战 绘制化妆品海报 ····································································· 12__eol__项目二 网店图片设计 ················································································· 18 __eol__任务 1 初识 Photoshop ··········································································· 19__eol__任务引入 ······················································································· 19 __eol__知识准备 ······················································································· 19 __eol__一、新建与打开图片 ········································································ 19__eol__二、查看商品图片细节 ····································································· 22__eol__三、为商品添加注释信息 ·································································· 25__eol__四、网店装修图片的保存 ·································································· 26 __eol__任务总结 ······················································································· 28__eol__任务 2 图片调色 ·················································································· 28 __eol__任务引入 ······················································································· 28 __eol__知识准备 ······················································································· 28 __eol__一、调整偏色的商品图片 ·································································· 29 __eol__二、调整图片的对比度 ····································································· 30 __eol__三、调整曝光不足的图片 ·································································· 31 __eol__四、自由更改图片中的颜色 ······························································· 33 __eol__任务总结 ·································································